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Digital Operations Coordinator
hace 2 meses
Descripción de la empresa
Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history. Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.
Descripción del empleo
En Apex - Bogotá, estamos en la búsqueda de una persona para el ocupar el cargo de Digital Operations Coordinator, con experiencia superior a 4 años en marketing Digital. Será responsable de dirigir, organizar y coordinar la operación del entorno digital de la marca/cliente, garantizando la excelencia operativa de cada una de las plataformas.
Principales responsabilidades :
Mantener actualizado el conocimiento respecto a plataformas digitales. Verificar la ejecución de las implementaciones a realizar por parte del Campaign Manager. Analizar y entregar resultados de las campañas. Capacitar y actualizar constantemente al equipo en lineamientos de marca y plataformas. Acompañar y realizar seguimiento a la estrategia digital con el equipo de planeación. Brindar acompañamiento durante la presentación de resultados y asesorías con el cliente. Identificar y probar nuevos canales o plataformas digitales para superar los objetivos establecidos. Generar recomendaciones basadas en datos de herramientas de analítica web/apRequisitos
Herramientas: Meta, Google ADS, DV360, Campaign Manager (es un plus), Sonata y TAM Adicional: Analytics, excel medio-alto Inglés intermedio (B1-B2)-
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