Key Account Specialist

hace 3 semanas

Medellín, Colombia Red Bull A tiempo completo
Company Description

When Red Bull was founded in Austria in the mid 1980s, it marked the launch of not only a new product but also a unique marketing concept. The first can of Red Bull was sold in Austria in 1987, creating a whole new product category – Energy Drinks.

Today, Red Bull operates in over 175 countries, selling over 11.5 billion cans annually and growing Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. In Austria more than 2,000 individuals, representing over 60 different nationalities, work together to grow the brand and deliver great products and experiences by Giving Wiiings to People and Ideas.

Job Description

PURPOSE OF THE JOB:

Brin full support to the National Key Account Manager with the development, implementation & tracking of Red Bull’s sales strategy for the KA business and with a special focus on Impulse channel and middle high potential accounts. Thereby delivering sales, volume & profitability targets for these middle size accounts and Impulse channel are crucial responsibilities.

This junior role requires a ‘hands-on’ person & team player in order to execute and properly align with internal and external costumers in the Master DPs commercial teams aggressive goals already settled for the KA business & deliveries on key initiatives.

The National Key Account specialist needs to execute and support the medium-term vision designed by the KA Manager, based on thorough understanding of customers, trends & opportunities with attention to detail. The person needs to feel comfortable communicating and aligning this vision with internal and external costumers, getting feedback, identifying & exploiting opportunities & to achieve business advantages. Sharing best practices with colleagues & customers which enable Red Bull to gain competitor advantage is a matter of course. A creative, analytical & challenging personality, oriented towards actions, who is able to build strong strategic customer relationships & to collaborate within the company cross-functional & international.

KEY RESPONSIBILITIES

  1. Strategy
    • Support KA Mangarer on the implementation of Red Bull’s commercial strategy at all key customers
    • Execute short & mid-term customer strategies in line with the overall national sales policy and with a special focus on Mid size accounts with a high potential and Impulse channel.
    • Implement national price strategies & establish the customer pricing accordingly in Mid size accounts with high potential and Impulse channel.

  1. Analysis & Planning
    • Analyse available data sources (e.g. Nielsen, scanner & customer data) & derive customer’s growth opportunities
    • Continuously plan sales forecast & prepare trade spend budget to hit profitability targets
    • Develop annual business & effective promotion plans with mid size accounts with high volume potential and impulse channel.
    • Prepare yearly negotiations (incl. different scenarios) with focus on Red Bull’s sales drivers and Red Bull’s customer spend strategy
    • Produce excellent conceptual selling decks & establish Red Bull as the category leader

  1. Execution
    • Conduct & lead yearly negotiation process at key mid size customers mianly in the modern trade and Impulse channels.
    • Agree with customer on Red Bull’s Perfect Store concept

  1. Tracking
    • Continuously track & adjust volume & profitability targets by using existing sales reports
    • Prepare & discuss success of executed plans (e.g. promotions) with customer & show Red Bull’s contribution to customer’s business
    • Use the Perfect Store Audit to manage the execution in store effectively

  1. Collaboration
    • Continually search to understand customer needs better & respond with programmes (in line with the brand equity) that are mutually beneficial
    • Develop effective partnerships for Red Bull to be regarded as key supplier & engine for profitable growth
    • Strive for Category Captaincy with key strategic retailers within the energy category
    • Build strong intercompany networks & establish a close cross-functional relationship with Trade Marketing. Jointly develop winning customer category strategies & conceptual sells

Qualifications

EDUCATION AND QUALIFICATIONS

University Degree, preferably Economics/Business Administration

EXPERIENCE

  1. A proven track record of 1-2 years professional experience in Key Account execution and negotiation &/or Field Force Management, ideally with FMCG/beverage background
  2. Experience supporting Category Management preferred
  3. Cross-functional experience in Trade Marketing / Consumer Marketing is a plus (not mandatory)
  4. Excellent network of existing contacts & trade relationships

KNOWLEDGE AND SKILLS

  1. Strategic ability: Can develop specific, valuable, innovative & commercially focused strategies but also grasp the ‘bigger picture’
  2. Commercial acumen: Understanding of sales processes & financial systems. Strategic & innovative commercial awareness. Ideally can work with SAP/BI to plan & track sales results
  3. Analytical skills: Planning and negotiation skills with an understanding of financial bottom line implications of sales & marketing decisions. Able to analyse sales & customer data, take the best conclusion, develop initiatives with the highest value for the shopper, customer & Red Bull
  4. Negotiation experienced: Successful front line retail negotiation experience & problem-solving skills
  5. Presentation skills: Demonstrate great presentation skills that provide highly relevant & commercially viable strategies or processes in a clear, concise & empowering way
  6. Linguistic skills: Strong command of English. Other languages useful too

Additional Information

  • Key Account Development Specialist

    hace 5 días

    Medellín, Antioquia, Colombia Red Bull A tiempo completo

    About the RoleWe are seeking a highly motivated and experienced Key Account Specialist to join our team at Red Bull. As a Key Account Specialist, you will be responsible for developing and implementing sales strategies for our key accounts, with a focus on the impulse channel and medium-high potential accounts.Key Responsibilities:Strategy Development:...

  • Key Account Specialist

    hace 3 semanas

    Medellín, Antioquia, Colombia Red Bull A tiempo completo

    **Company Description**: When Red Bull was founded in Austria in the mid 1980s, it marked the launch of not only a new product but also a unique marketing concept. The first can of Red Bull was sold in Austria in 1987, creating a whole new product category - Energy Drinks. Today, Red Bull operates in over 175 countries, selling over 11.5 billion cans...

  • Key Account Specialist

    hace 2 semanas

    Medellín, Colombia Red Bull A tiempo completo

    When Red Bull was founded in Austria in the mid 1980s, it marked the launch of not only a new product but also a unique marketing concept. The first can of Red Bull was sold in Austria in 1987, creating a whole new product category – Energy Drinks. Today, Red Bull operates in over 175 countries, selling over 11.5 billion cans annually and growing! Above...

  • Key Account Manager

    hace 2 meses

    Medellín, Colombia Headhunter Comfenalco A tiempo completo

    Key Account Manager Palabras clave: Key Account Manager servicios de contratos presupuestos anuales ventas Headhunter Comfenalco Antioquia está en búsqueda de un Key Account Manager para unirse a nuestro equipo de profesionales. Si cuentas con experiencia en cargos comerciales senior y deseas crecer en una empresa líder en servicios de contratos de...

  • Client Account Specialist

    hace 2 semanas

    Medellín, Antioquia, Colombia NeoWork A tiempo completo

    NeoWork is in search of a meticulous and organized Client Account Specialist to enhance our operations. In this role, you will assist the account management team in delivering outstanding customer service and nurturing robust client relationships.At NeoWork, we are committed to providing innovative and tailored solutions for our clients. As a Client Account...

  • Key Account Manager

    hace 3 días

    Perímetro Urbano Medellín, Colombia Rappi, Inc. A tiempo completo

    About Rappi, Inc.Rappi, Inc. is a leading company that is revolutionizing the way businesses operate. We are a team of innovators who see opportunities where others see problems.We are committed to creating a workplace where everyone has the same opportunities, regardless of their background or experience.Job SummaryWe are seeking a highly motivated and...

  • Key Account Manager

    hace 1 semana

    Medellín, Colombia TORRE A tiempo completo

    We (Torre) are helping Clouxter S.A.S. find a top candidate to join their team full time for the role of Key Account Manager - Cloud Services.Compensation:COP 9M/month.Location:Remote (for Colombia residents).Mission of Clouxter S.A.S.“We help organizations on this path and accelerate their adoption curve, encompassing the definition, planning,...

  • Customer Success Specialist

    hace 3 días

    Medellín, Antioquia, Colombia Solvo Global SAS A tiempo completo

    **Join Our Team as a Customer Success Specialist!** Are you passionate about helping others and providing exceptional customer service? We are looking for a dedicated Customer Success Specialist to join our team and make a difference. **Position**: Customer Success Specialist **Shift Schedule**: Monday to Friday, 8:00 am to 8:00 pm EST **Key...

  • Commercial Account Manager

    hace 5 días

    Medellín, Antioquia, Colombia Red Bull A tiempo completo

    About the RoleWe are seeking a highly motivated and experienced Key Account Development Specialist to join our team at Red Bull. As a key member of our sales team, you will be responsible for developing and implementing sales strategies to drive business growth and profitability.Key ResponsibilitiesStrategy DevelopmentSupport the National Sales Manager in...

  • Account Acquisition Specialist

    hace 5 días

    Medellín, Antioquia, Colombia SD Solutions A tiempo completo

    About the RoleWe are seeking a highly motivated and results-driven Sales Development Representative to join our team at SD Solutions. As a Sales Development Representative, you will play a critical role in identifying and connecting with potential clients, building relationships, and driving business growth.Key ResponsibilitiesProspecting and Lead...

  • Client Account Specialist

    hace 2 semanas

    Medellín, Antioquia, Colombia NeoWork A tiempo completo

    NeoWork is on the lookout for a meticulous and organized Account Coordinator to enhance our account management operations. In this role, you will assist the account management team in delivering outstanding customer service and nurturing robust client relationships.At NeoWork, we are committed to providing innovative and tailored solutions for our clients....

  • Client Account Specialist

    hace 2 semanas

    Medellín, Antioquia, Colombia NeoWork A tiempo completo

    NeoWork is in search of a meticulous and organized Account Coordinator to enhance our account management efforts. In this role, you will support the account management team in delivering outstanding customer service and nurturing robust client relationships.At NeoWork, we are committed to providing innovative and tailored solutions for our clients. As an...

  • Key Account Manager Sector Construcción

    hace 2 meses

    Medellín, Colombia Cazta Comercial A tiempo completo

    Estamos buscando un Key Account Manager para la ciudad de Medellín, para hacer parte del equipo comercial de una empresa que vende insumos para el sector construcción, la cual se encuentra en crecimiento y con un componente de innovación importante.  Debe tener la capacidad de abrir nuevas cuentas y expandir el uso de los diferentes productos de la...

  • Customer Support Specialist

    hace 2 semanas

    Medellín, Antioquia, Colombia SuperStaff A tiempo completo

    Position OverviewSuperStaff is seeking a dedicated customer support specialist who will engage with clients through various communication channels, including text, phone, email, and online chat. This role is crucial in providing assistance and information regarding specific products or services, ensuring that customer issues and inquiries are addressed...

  • Accounting Specialist

    hace 3 días

    Medellín, Antioquia, Colombia SOLVO A tiempo completo

    Job DescriptionWe are seeking a highly skilled Accounting Specialist to join our team at SOLVO. As a key member of our accounting department, you will play a critical role in supporting our clients with their financial needs.Responsibilities:Month-End Close Process: Assist in the month-end close process for both cash- and accrual-basis clients using...

  • Account Manager

    hace 1 día

    Medellín, Antioquia, Colombia NeoWork A tiempo completo

    Job DescriptionNeoWork is seeking a highly organized and detail-oriented professional to fill the role of Account Coordinator. As a key member of our team, you will be responsible for providing exceptional customer service and maintaining strong relationships with clients.Key Responsibilities:Client Onboarding: Assist with the onboarding process, including...

  • Senior Paid Media Specialist

    hace 1 día

    Medellín, Antioquia, Colombia elev8 A tiempo completo

    About the RoleWe are seeking a highly skilled Senior Paid Media Specialist to join our team at elev8, a leading provider of 360-degree solutions for the behavioral health industry. As a Senior Paid Media Specialist, you will be responsible for conducting campaign audits, creating and optimizing paid search campaigns, and providing exceptional client...

  • Account Coordinator

    hace 4 días

    Perímetro Urbano Medellín, Colombia NeoWork A tiempo completo

    At NeoWork, we are seeking a highly organized and detail-oriented professional to fill the role of Account Coordinator. As a key member of our team, you will be responsible for providing exceptional customer service and maintaining strong relationships with our clients.This is an exciting opportunity to join a dynamic and innovative company that prides...

  • Corporate Account Executive

    hace 1 mes

    Medellín, Colombia Grove Acquisitions A tiempo completo

    We are seeking an organized and results-driven Corporate Account Executive to join our growing team.The ideal candidate will have a proven track record in account management and sales as well as RealEstate Experience. Exceptional organizational skills are crucial for managing multiple clients, projects,and deadlines effectively while thriving in a fast-paced...

  • Senior Account Executive

    hace 2 semanas

    Medellín, Antioquia, Colombia Red Bull A tiempo completo

    Company OverviewFounded in Austria during the mid-1980s, Red Bull introduced not just a novel product but also a groundbreaking marketing approach. The inaugural can of Red Bull hit the shelves in 1987, establishing a new category in the beverage industry – Energy Drinks.Today, Red Bull operates in over 175 nations, distributing more than 11.5 billion cans...