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Digital Brand Strategy Expert
hace 1 mes
GroupM is a leading global media investment manager. We are responsible for more than $130 billion in annual media investment across the globe, with hundreds of thousands of marketing professionals serving 14,000 brands worldwide.
Salary and BenefitsWe offer an attractive salary range that reflects the expertise required for this position: approximately $80,000 - $120,000 per year, depending on experience and qualifications.
Digital Brand Strategy Expert Job DescriptionThe Digital Brand Strategy Expert plays a critical role in connecting our global, regional, and local teams to execute successful campaigns. This role demands strategy, digital innovation, leadership, teamwork, and measurement.
Main Responsibilities- Lead brand strategy: Integrate media for a 360-degree ecosystem.
- Collaborate with clients: Work towards brand objectives and media consistency.
- Digital media innovation: Collaborate with digital media teams for best practices.
- Localize brand guidelines: Adapt global branding to meet regional needs.
- Communications and media guidelines: Translate client strategies into actionable plans.
- Strategy communication: Clearly communicate 360-degree strategy to client and agency teams.
- Global Best Practices: Propose innovative solutions and evaluate regional fit.
- Regional coordination: Act as a communication channel between regions.
- Vendor negotiations: Execute long-term regional negotiations with vendors.
- Cross-regional collaboration: Foster collaboration among regional teams.
- Regional innovations: Promote innovative ideas and engage with regional customers.
This role requires exceptional leadership skills, strategic thinking, and the ability to drive results in a fast-paced environment.
