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At The Global Talent Co., we connect talented professionals with leading tech companies worldwide. As a Digital Specialist, you will be part of our team that helps innovative brands thrive in the digital landscape.
Job DescriptionWe are seeking a skilled Digital Specialist to oversee the customer experience for a fast-growing e-commerce brand. You will collaborate with cross-functional teams to develop a top-tier customer experience strategy for their upcoming website launch. Your primary responsibilities include:
- Strategic Planning: Collaborate with teams to develop a customer experience strategy that boosts conversion rates, customer satisfaction, and loyalty.
- Website Management: Oversee post-launch website performance to ensure alignment with brand standards and contribute to overall brand equity.
- Branding Alignment: Ensure the website consistently reflects branding guidelines to enhance the brand's online presence and equity.
- Content Strategy Development: Develop and manage the website's content strategy, aligning high-quality content with business goals and customer engagement strategies.
- Customer Journey Optimization: Map and optimize the end-to-end customer journey to improve engagement and conversion rates.
- Loyalty Program Development: Assist in creating and implementing a customer loyalty program to increase retention and lifetime value.
To succeed in this role, you will need:
- A Bachelor's degree in Marketing, Business, Digital Marketing, or a related field, or equivalent experience.
- 3+ years of experience in website management, user experience strategy, or digital marketing, preferably with Shopify.
- Strong understanding of user experience best practices and customer journey mapping.
- Experience in content strategy, working with creative teams to produce engaging website content.
- Proven track record of managing and optimizing website performance to increase engagement and conversions.
We offer competitive compensation, professional development opportunities, and a supportive team culture. Estimated salary: $80,000 - $110,000 per year, depending on location and experience.
