Strategic Growth Manager
hace 4 semanas
Drive Business Expansion at JumpStart Recruit
We're seeking an accomplished Marketing Director to spearhead growth and propel our brand forward.
The Role:
- Demand Generation and Brand Reinforcement
- Develop innovative initiatives to reinforce our brand, drive new leads, and nurture existing databases of leads.
- Operational Process Improvement
- Analyze and optimize demand generation programs to measure effectiveness, performance, and ROI of marketing spend.
- Marketing Automation and Funnel Development
- Implement a marketing automation system to increase conversion rates to marketing qualified leads.
- Design integrated paid and organic programs to boost the funnel and overall pipeline.
- Content Marketing Collaboration
- Work with the content marketing team to develop and promote marketing materials driving awareness and interest.
- Campaign Outcome Analysis
- Analyze campaign outcomes in detail, drawing insights and presenting results clearly.
Requirements:
- A minimum of 3 years' experience in demand generation with B2B SaaS organizations.
- Mastery in developing, executing, and measuring innovative and results-focused demand programs and campaigns.
- Demonstrated analytical ability, particularly around program measurement and ROI, and program execution skills.
- Proven experience in managing the creation of marketing materials.
- Influence and communicate product offers to customers, prospects, and sales professionals effectively.
- Excellent written and oral communication skills.
- Strong project management skills with exceptional attention to detail.
- Familiarity with popular marketing automation and sales automation systems.
- Experience in managing people.
Compensation Range: $45k – $55k. Based on market trends and industry standards for this role, we estimate a salary range that reflects the responsibilities and requirements outlined above.
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