Ad Sales Manager
hace 2 meses
The Ad Sales Manager will be responsible for managing the day-to-day generation of ad sales revenue from key accounts in the Colombia market. This role requires a strong understanding of the advertising industry, as well as excellent communication and interpersonal skills.
Key Responsibilities- Revenue Generation
- Identify and pursue new advertising opportunities with key clients and agencies.
- Develop and implement sales strategies to increase revenue from existing clients.
- Provide strategic planning and sales support to the overall team.
- Sales Management
- Manage key client relationships, including the development of presentations and proposal oversight.
- Assist with the development of sales planners.
- Experience
- 6+ years of TV and/or Digital Planning, Ad Sales, or Agency experience.
- Education
- Bachelors' degree is preferred.
- Skills
- Identification of Agency/Client Prospects: Current and active knowledge of key prospects and critical players at agency and client, as well as key agency accounts.
- Practical Understanding of Digital Ad Sales: The manager must have base knowledge of the industry, competitors and marketplace offer.
- Practical Knowledge of the Sales Process: This area includes the ability to present, perform client needed analysis, handle objections, trial close, control the sales process, forecast accurately, makes cold calls, and implement the necessary changes to their sales strategy in order to attain their budgets.
- Knowledge of main Research sources: IBOPE and ComScore quantitative ratings services.
- Internet sales experience – Ideally from a digital dominate property.
- Entrepreneurial spirit and track record of being self-motivated/self-starter.
- Ability to work independently and challenge the status quo while not being antagonistic towards a team approach.
- Strong interpersonal skills with an ability to build effective relationships.
- Bilingual skills are required (Spanish/English or Portuguese/English).
- Ability to multitask and effectively function in an ever-changing business environment.
- Ability to prioritize effectively and efficiently.
- Creativity and understanding of advertising industry.
- Proven track record of achieving quarterly or annual budgets on a consistent basis.
- Moderate travel may be required.
Sony Pictures Entertainment (SPE) is a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production, acquisition, and distribution; television production, acquisition, and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies.
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