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Marketing & Execution Specialist
hace 2 meses
El objetivo de Yara en América Latina es convertirse en el proveedor líder y más rentable de soluciones de cultivos diferenciados en la región de América Latina, combinando conocimientos únicos sobre cultivos, productos de alta calidad y herramientas de aplicación incomparables.
Yara ha construido una posición importante en América Latina, la tercera más grande del mercado.
El área de marketing se encarga de la planificación, desarrollo de las estrategias y ejecución de las acciones que permitan afianzar la comunicación, el reconocimiento y el posicionamiento de la marca, sus productos y servicios, con el fin de lograr fidelización de los clientes, a través de las ofertas de valor.
Actualmente buscamos un Marketing Strategy and Execution Specialist quien deberá desarrollar implementar las diferentes acciones de branding de acuerdo a las necesidades del equipo de agronomía y ventas. Implementando el plan de mercadeo en los tiempos establecidos en cada una de las zonas del país asignadas a su responsabilidad; ejecutando las diferentes estrategias establecidas para los keyCrops y key Events de la compañía.
La posición es base Medellin, y se debe estar viviendo en la ciudad y reportará al líder de marketing.
Responsibilities- Construir e Implementar el marketing plan de la zona asignada; Planeación, organización y ejecución de Branding segun Plan de generación de conocimiento.
- Garantizar el desarrollo y disponibilidad de materiales de contacto para brindar soporte en los diferentes keyEvents
- Elaborar los reportes de la ejecución de cada una de las actividades macro del Plan de generación de conocimiento.
- Crear, desarrollar y realizar seguimiento a los proyectos del área comercial y de agronomía que involucran apoyo de branding en las diferentes zonas del país.
- Crear, desarrollar e implementar los proyectos de reconocimiento al agricultor, campañas de mercadeo - Yara Champion Program – Rica Papa Master
- Apoyar al área de marketing digital en la construcción de storytelling para la generación de contenidos.
- Generar ordenes de compra en SAP y hacerles seguimientos a los pagos de proveedores segun necesidad
- Profesional en Administración empresas /Marketing / Publicidad / Agronomia
- Experiencia en el manejo y liderazgo de estrategias de marketing.
- Experiencia en áreas de marketing con más de 2 años.
Informacion Adicional
- Manejo avanzado de Excel y Powerpoint.
- Alto nivel del idioma inglés hablado y escrito
- Facilidad de expresión, buena comunicación y trabajo en equipo
- Creatividad
- Alto nivel de planificación y organización
- Orientación al Servicio
- Disponibilidad de Movilidad y Viaje.
- La posición es con base Medellin y la persona ya debe vivir en la zona
Como una organización global nos esforzamos activamente por reflejar la diversidad en la sociedad. Por lo tanto, motivamos a todos los candidatos calificados de todos los orígenes a presentar su solicitud. Estamos comprometidos con crear un entorno de trabajo que se adapte a la igualdad de género y permita combinar el desarrollo profesional con las necesidades de una familia u otras circunstancias personales.
Contact detailsCamilo Pachon, Marketing Manager
Carolina Ahumada, P&C BP
Apply no later than-
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