Partner Marketing Manager

hace 7 días

Desde casa, Colombia Red Hat Software A tiempo completo

About the job:
Develop and implement key programs to generate demand, promote revenue, and build brand awareness for Red Hat’s solutions. The Red Hat Marketing team is looking for a Channel Marketing Specialist to join us in Bogotá, Colombia. In this role, you will work closely with the broader, cross-functional marketing teams to create integrated campaigns, enable sales teams, and manage programs. You’ll need to have great communication and coordination skills, the ability to create comprehensive programs, project management experience, and experience supporting sales and implementing marketing programs.

What you will do:

- Manage the strategy and initiatives that align with the Channels, Sales, and Marketing team goals
- Communicate between the Sales, Field Marketing, and Channels teams; develop and carry out marketing programs and sales campaigns to promote demand generation, product awareness, and market share
- Collaborate with Red Hat’s marketing teams to develop and carry out activities to achieve marketing key performance indicators and promote business success
- Guide delivery plans to reach agreed-upon targets, including digital marketing, relationship marketing, and media strategy
- Support the development and implementation of launch plans for our offerings
- Develop sales enablement materials like brochures, data sheets, case studies, competitive comparisons, etc., that effectively position Red Hat’s solutions
- Collaborate with cross-functional teams at Red Hat to promote solutions and cross-sell and upsell programs
- Identify, communicate, and use new and planned marketing activities focused on target account and prospective customer acquisition including events, webinars, speaking engagements, media, etc.
- Grow services marketing by ensuring the integration of consulting and training into global programs
Manage the budget for marketing activities

What you will bring:

- Bachelor's degree or higher
- 8+ years of business-to-business program marketing experience, preferably in the technology field; enterprise infrastructure software marketing experience is a big plus
- Record of promoting campaign and marketing program results
- Ability to manage multiple projects and work under tight deadlines
- Positive attitude and good work ethic; excellent organizational and communication skills
- Good understanding of sales needs, different stages of the customer buying cycle, campaign metrics and analysis, and market intelligence resources
- Creative with a positive attitude and good ability to work as part of a team
- Willingness to travel up to 10%, following Red Hat’s COVID-19 guidelines
- Fluent English skills
- Experience building or managing channel and partner marketing programs is a plus

LI-JR1

About Red Hat:

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