Digital Media Marketing Specialist

hace 3 días


Colombia Hook + Ladder Digital A tiempo completo

We are seeking a highly skilled and creative Digital Media Marketing Specialist to join our team at Hook + Ladder Digital.

About the Role

This is an exciting opportunity for a motivated individual to develop and implement effective digital media marketing strategies that drive business growth and success. As a key member of our team, you will be responsible for crafting engaging content, managing social media campaigns, and analyzing performance metrics to optimize results.

Responsibilities
  • Develop and execute comprehensive digital media marketing plans to achieve business objectives.
  • Collaborate with cross-functional teams to create innovative content and campaigns that resonate with target audiences.
  • Analyze campaign performance using data analytics tools and provide actionable insights to inform future marketing strategies.
  • Manage social media presence across multiple platforms, including Facebook, Instagram, and TikTok.
  • Utilize Meta Ads Manager to amplify campaigns and optimize post-performance.
  • Work closely with graphic designers, photographers, and videographers to plan and execute compelling content creation.
Requirements
  • 2+ years of hands-on experience in digital media marketing, including social media management and content creation.
  • Demonstrate creativity in developing engaging digital content and strategies, from research to execution.
  • Proficiency in community management skills, with a strong focus on channels like Facebook, Instagram, and TikTok.
  • Strong affinity with audiovisual media and a solid understanding of platforms like TikTok and Instagram Reels.
  • Excellent organizational skills to manage time efficiently, prioritize tasks, and meet deadlines consistently in a fast-paced environment.
  • Positive mindset, always seeking solutions and opportunities.
  • Attention to detail, ensuring high-quality and accurate work.
  • Ability to communicate effectively with clients, understand their requirements, and maintain a strong working relationship to meet and exceed expectations.
  • Professional proficiency in English (written and verbal) and Spanish (optional).
Benefits
  • Flexible work location (remote or in-person if preferred).
  • Flexible schedule (focus on results – not time).
  • Health benefits for employees and their families.
  • Autonomy to lead and innovate in areas of expertise.
  • 3 weeks of paid time off, plus flexible days to recharge and take well-deserved breaks.
  • In-person events and opportunities to connect with the team.
  • The chance to collaborate with a diverse team of professionals from various backgrounds.
  • Ongoing training and coaching to support career growth and development.


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