Digital Marketing Leader: Drive Revenue Growth and Brand Recognition

hace 1 mes

Colombia Power Digital Marketing, Inc. A tiempo completo

We are a forward-thinking growth marketing firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies worldwide.

As a people-first organization, we value diversity in backgrounds and experiences. Our vision is to be recognized as the most valued and respected private growth marketing firm globally–with a scalable brand, culture, and services.

Absorbing digital trends and insights from across industries, our expert team challenges traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

Our proprietary technology, nova, analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table.–

We're seeking an experienced Paid Search Senior Strategist to join our team You'll own the execution, performance, and growth of your marketing service within your book of business. Your expertise will drive exceptional results, exceeding client expectations.

Your primary responsibilities:

  • Enterprise-level account campaign management, including daily optimizations, campaign creation, and high-level strategy ownership
  • Provide intelligent analysis, interpretation, and action plans based on campaign performance data and data from client-specific sources of truth (e.g. GA, Shopify, etc.)
  • Participate and engage in weekly department scrums and training sessions to further channel knowledge
  • Continuously seek to improve campaign performance against client goals
  • Maintain frequent and excellent communication both on internal agency teams and externally with assigned clients

Key qualifications:

  • Ideal 3-4 years of digital marketing experience. 2+ years in an agency setting
  • Minimum 2+ years of hands-on experience with Search Engine Marketing: Specifically having experience with campaign development and optimization processes such as bid optimization, keyword research, ad copy development on large, enterprise-level accounts
  • Significant campaign management experience in 3 or more of the following additional campaign types: Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, Bing Ads
  • Proficiency in Google/Microsoft Office Suite(s)
  • Proficiency in Google Analytics
  • Expert knowledge of funnel marketing and paid media's place in the marketing funnel

$83,000 - $115,000 per year + Bonus Potential

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