Shopper & Customer Marketing Executive

hace 3 semanas


Colombia Essity A tiempo completo

**Shopper & Customer Marketing Executive**:
**Acerca del rol**:
**Garantizar la ejecución y despliegue del plan estratégico y táctico de Shopper y Customer Marketing en el canal / region, a traves de la gestion de los recursos necesarios para asegurar que las marcas de **Grupo Familia estén, estén bien y roten; capacitando a los diferentes actores de la ejecución sobre estrategias de marketing influencial y retroalimentando constantemente sobre oportunidades encontradas en los puntos de venta.**:
**Que vas hacer**:
1. Analizar, crear y proponer planes de accion a partrir de las oportunidades identificadas en el trabajo de campo, comportamiento de la venta, diferentes fuentes de informacion ( nielsen, meiko, pos, evacuacion, colocacion, inventarios) para estar, estar bien y rotar.

2. Comunica, realiza seguimiento y retroalimenta los planes estrategios y tacticos de shopper y customer en la regional para cada una de las UEN en el canal a cargo.

3. Realizar el proceso de capacitación y seguimiento hacia el equipo multimarca y mono marca de ejecución (FV interna, FV externa, equipo de V&M y demás actores del canal), estrategia de marca, atributos de productos, modelo ejecucion choca esos 5, foto de exito, modelo actuacion comercial, hacia los canales a cargo.

4. Asegurar entrenamiento en campo a los equipo de supervisores de V&M y supervisores PVE y ejecutivos en estrategia de marca, atributos de productos, modelo ejecucion choca esos 5, foto de exito, modelo actuacion comercial.

5. Control de Recursos asignados: Asegurar la mejor asignación y seguimiento a los recursos asignados.

6. Ejecutar las políticas y medidas definidas por la organización; así como aquellas normas para el cumplimiento de los requerimientos de calidad, de seguridad y salud en el trabajo, de seguridad en la cadena en suministro y protección del ambiente, entre otras; establecidos en la legislación, las normas, los estándares, certificaciones y las buenas prácticas aplicables.

**Quien eres**:

- Profesional en Mercadeo, Administración de Empresas, Ingeniería Administrativa, Ingeniero Industrial, Administración de Negocios o Negocios Internacionales con Especialización en Mercadeo o Ventas.
- Mínimo 3 años en cargos similares con conocimientos técnicos y competencias definidas y conocimientos técnicos en Shopper Marketing - Trade Marketing - Gestión Punto de Venta.

**Que te ofrece nuestra Compañía**

Somos una Compañía Multinacional Sueca, líder global en soluciones para mejorar el bienestar de las personas en Higiene y Salud. Estamos orientados a obtener resultados superiores, dentro de una cultura de cuidado por las personas, liderazgo y colaboración.

En nuestra Compañía creemos que cada carrera es tan única como la persona y que los colaboradores pueden alcanzar su máximo potencial en una cultura ganadora, motivada por un propósito poderoso. Ofrecemos un ambiente de trabajo colaborativo y solidario, Empoderamiento, Impacto del trabajo, Trabajar con un propósito poderoso, Aprendizaje y desarrollo individual, Salud y seguridad, Responsabilidad social e Innovación.

**Si te identificas con este desafío, postula ahora mismo**

**Ubicación**

Medellin

**Together, we are improving lives, every day.**:
Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being.

**Application End Date**:
29 jun 2023



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