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hace 3 meses
Summary of the role:
Pro-actively develops business with FIRST partners to create and implement measurable and engaging communications strategies in line with MARCOM Strategy & group vision. Strong ties to Trade in writing for customer- (Green, Instant, Roasted) facing content.
Key Responsibilities and Accountabilities:
Content creation, proofreading, and editing. This will consist of web copy, information sheets, general marketing/brand collateral and assistance with other short and long form content;
Marketing & newsletter campaign strategy development and execution;
Tracking and maintaining coffee information profile sheets, including getting information from suppliers, maintaining our information database, and managing the upload and maintenance of information online;
Research into topics of interest in the coffee world and writing of articles for publication in for internal and external consumption, including industry magazines – print and digital;
Conduct market research and analysis to evaluate trends, brand awareness, and competition ventures;
Supporting the design and development of events targeted at building and strengthening the companies’ stakeholder base;
Light graphic design work required to tailor communication materials according to brand standards;
Other related or administrative duties as assigned by manager.
Qualifications and Membership :
Knowledge of Marketing & Communications, Coffee, International Trading, or a related industry (food, wine, etc.)
Experience:
Min 2 years of experience in marketing, media & communication, journalism, English literature, translation or any related field.
Initial experience in managing marketing and communications projects. Experience in writing about sustainability topics preferred.
Technical skills and IT Competences:
Essential:
Good knowledge of Excel, Word, Outlook;
Strong writing ability – short and long-form;
Excellent analytical, organization & coordination skills;
Excellent communication and networking skills;
Ability to prioritize and conduct various tasks simultaneously;
Proactive attitude in face of a problem;
Array