Marketing Operations Specialist

hace 1 día


Medellín, Antioquia, Colombia Outsourced A tiempo completo US$40.000 - US$80.000 al año

Marketing Operations Specialist
Role Summary
The Marketing Operations Specialist will play a key role in ensuring the seamless execution of marketing processes and systems, with a strong focus on HubSpot management. This role supports end-to-end operational activities—including lead scoring, routing, campaign setup, list management, and workflow optimization—to enhance efficiency and alignment across the marketing team

What you'll do

  • Ensure smooth execution of lead management processes, including lead scoring, lead routing, and workflows in HubSpot.
  • Support campaign setup, testing, uploading lists, and tracking within HubSpot.
  • Collaborate with marketing to improve operational efficiency and alignment.
  • Build and maintain dashboards, reports, and performance analytics for marketing campaigns and pipeline impact.
  • Track and analyse marketing KPIs, delivering actionable insights to optimize spend and ROI.
  • Manage data quality, segmentation, and enrichment across HubSpot.
  • Maintain HubSpot integrations and troubleshoot technical issues impacting performance.

You're a Great Fit If You

  • 2-4 years of experience in managing HubSpot for marketing automation and CRM.
  • Strong technical aptitude with ability to streamline workflows and processes.
  • Understanding of lead lifecycle management and marketing-to-sales handoff best practices.
  • Proficiency in Excel/Google Sheets; HubSpot Marketing Automation and CRM.
  • Detail-oriented, process-driven, and comfortable with data.
  • Very high proficiency in English.

Work Setting
Location: Medellín Colombia

Job Type: Hybrid

Employment Type: Full-time

Work Schedule: Monday - Friday (40 hours per week)

About Us
is a leading ISO-certified offshore outsourcing company that provides dedicated remote staff to some of the world's leading international companies. Outsourced is recognized as one of the Best Places to Work and has achieved Great Place to Work Certification. We are committed to providing a positive and supportive work environment where all staff can thrive. As an Outsourced staff member, you will enjoy a fun and friendly working environment, competitive salaries, opportunities for growth and development, work-life balance, and the chance to share your passion with a team of over 1,000 talented professionals

About Our Client
Our client predicts and prevents bot attacks and online fraud.



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