Email Marketing Strategist
hace 1 semana
We are a tech-enabled growth firm that ignites revenue and brand recognition for leading and emerging companies worldwide. As a people-first firm, we value diversity in backgrounds and experiences.
About the Role:This is an exciting opportunity to join our team as an Email Strategist, where you will be responsible for defining and driving email marketing and SMS strategy for our clients. You will manage daily operations of the email marketing channel, including marketing calendar, strategy, and content, as well as A/B testing, measurement, and reporting.
Key Responsibilities:- Define and drive email marketing and SMS strategy for PDM clients
- Manage daily operations of the email marketing channel
- Build and manage automated email marketing programs for clients
- Collaborate with creative team to ensure brand guidelines are followed in emails
- Report and provide recommendations on lifecycle programs' performance to clients
- Use data to continuously test, measure, and optimize the email marketing program
- 2-5 years experience in email marketing strategy, production, and end-to-end campaign management
- Strong analytical and strategic copywriting skills
- Hands-on experience with email platforms such as Klaviyo, Hubspot, Braze, or similar
- SMS experience (preferred)
- Expertise in email best practices, including segmentation, deliverability, copy, and design approaches
- Working knowledge of HTML/CSS for email coding
- Opportunity to work with a dynamic team of consultative marketers, creatives, analysts, and technologists
- Professional development and growth opportunities
- A collaborative and inclusive work environment
Power Digital is a tech-enabled growth firm that helps leading and emerging companies drive revenue growth and brand recognition. We are a people-first firm that values diversity in backgrounds and experiences.
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Email Marketing Strategist
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Colombia Power Digital Marketing, Inc. A tiempo completoWe are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be...
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hace 1 semana
Colombia Power Digital Marketing, Inc. A tiempo completoWe are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be...
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