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Digital Marketing Strategist for B2B E-commerce Growth

hace 1 mes


Bogotá, Bogotá D.E., Colombia Sagan A tiempo completo
Job Title : Digital Marketing Strategist for B2B E-commerce Growth

Salary Range :

up to 3000 USD per month, based on location and experience.

Company Overview :

Sagan is an exclusive membership community that connects top executives with international talent from vibrant regions like Latin America, the Philippines, India, Pakistan, Bangladesh, and Africa. We bridge the gap between global talent and US-based businesses, providing a world of career possibilities.

Position Overview :

We are seeking a proactive and results-driven Digital Marketing Strategist to drive digital marketing efforts for a B2B e-commerce brand. The ideal candidate has a solid background in SEO, SEM, email marketing, and social media. You will be responsible for managing multiple marketing channels, collaborating with cross-functional teams, and ensuring alignment between marketing efforts and company goals.

Key Responsibilities :

  • Develop and execute search engine strategies to increase organic and paid traffic.
  • Plan and optimize campaigns for blog content, email lists, and social media channels to engage B2B customers and drive conversions.
  • Work closely with sales, editorial, and website development teams, and manage external agencies and contractors.
  • Track KPIs, generate reports, and refine marketing strategies based on data-driven insights.
  • Maximize marketing performance within budget constraints, continually improving ROI.

Qualifications :

  • Proven success in B2B e-commerce, specially in SEO, SEM, and digital marketing channels.
  • Experience managing cross-functional teams and external agencies.
  • Strong analytical skills with the ability to interpret data from tools like Google Analytics and Excel.
  • Excellent project management and problem-solving abilities.
  • Experience using Python and / or SQL is a plus.

Nice-to-Haves :

  • Experience in B2B e-commerce, specially in a need-based industry like fire supply.
  • Ability to bring fresh ideas, with potential to grow into a Marketing Manager role.
  • Strong focus on SEO and SEM marketing strategies.
  • Familiarity with driving sales through SEO / SEM in a B2B context.