Digital Marketing Strategist

hace 2 semanas

Bogotá, Bogotá D.E., Colombia Dialectica Limited A tiempo completo

About Dialectica Limited

Dialectica Limited is a renowned B2B information services firm, serving top business professionals by providing real-time information and insights from industry experts globally. Our mission revolves around achieving unparalleled customer recognition through the development of innovative knowledge-sharing platforms.

Our company has been recognized as one of Europe's fastest-growing companies by the Financial Times for 4 consecutive years, a Top Employer for Recent Graduates by The Career Directory in Canada, and a Best Workplace. We foster a dynamic, empowering, and respectful work environment that supports our people to excel and grow. Our purpose is to accelerate societal progress by empowering better decision-making.

We have a global presence across 5 offices on 3 continents, with over 1,000 highly-trained employees. We are seeking individuals who share our belief that our work transcends individual and organizational benefits, significantly contributing to collective advancement.

Our Values:

  • Respect – Reflecting our culture and beliefs
  • Teamwork – Defining how we work and what we stand for
  • Ownership – Shaping our approach
  • Growth Mindset – Enabling continuous improvement

The Role: Digital Marketing Strategist - Accelerate Business Growth

This role requires a strategic, data-driven, creative thinker skilled in developing and executing campaigns that drive growth. As a Digital Marketing Strategist, you will be responsible for designing, executing, and optimizing strategies that drive customer and user acquisition, engagement across multiple channels.

Key Responsibilities:

  1. Growth Marketing Strategy: Partner with product and business development teams to develop, implement, and optimize growth marketing strategies, focusing on new customer and user acquisition, activation.
  2. Campaign Management: Plan, execute, and optimize multi-channel campaigns including paid search, social media, email, content marketing, and SEO.
  3. SEO and Content Growth: Collaborate with content teams to drive SEO strategy, and content growth initiatives. Create and drive website and content opportunities to drive organic traffic and inbound lead generation.
  4. Data Analysis: Monitor, analyze, and report on campaign performance and KPIs, making data-driven decisions. Conduct A/B testing, cohort analysis, and other experiments to continuously optimize campaigns for maximum ROI.

What We Offer:

  • A fast-paced, creative, and entrepreneurial workplace guided by values of transparency, diversity, quality, caring, teamwork, ownership, leadership, and constant improvement.
  • Learning and Development opportunities.
  • Sponsored health and wellbeing and team bonding activities.
  • Work in a collaborative and diverse hub in the heart of Athens.

Estimated Salary: €80,000 - €110,000 per annum (depending on experience)

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