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Strategic Trade Marketing Professional

hace 1 mes


Bogotá, Bogotá D.E., Colombia Yankee Candle A tiempo completo
Job Overview

Newell Brands, a leading consumer products company, seeks a skilled Strategic Trade Marketing Professional to manage its segment brands in traditional channels nationwide in Colombia. This role involves developing and executing retail programs that drive brand equity and sales for the company and its customers.

Responsibilities
  • Develop and track sell-out activities within commercial plans, managing Gross to Net and Promotions budget.
  • Plan, execute, and track channel marketing activities to increase brand presence and sales in traditional customers.
  • Provide insights on customer environments and shoppers to recommend coordinated strategies across traditional channels.
  • Offer channel perspectives and competitor understandings to inform product pricing decisions.
  • Oversee the creation of promotional programming, such as retailer feature ads, catalog layouts, trade shows, and marketing support materials.
  • Maintain up-to-date information on customers and competitors to inform commercial plans.
  • Track and communicate budget issues.
  • Support new product launch activities with robust commercial plans.
Requirements
  • Bachelor's Degree in Business Management, Marketing, or a related field.
  • 8+ years of experience in Trade Marketing in the consumer industry and traditional channels.
  • Proficient in Microsoft Office applications.
  • Advanced English language skills.

The estimated salary for this position is $80,000-$110,000 per year, depending on experience and qualifications. The company offers a dynamic work environment, opportunities for growth and development, and a competitive benefits package.