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Multichannel Engagement Strategist

hace 1 mes

Bogotá, Bogotá D.E., Colombia myGwork A tiempo completo
About the Role

We are seeking a talented Multichannel Engagement Specialist to join our team at Sanofi Consumer Healthcare. As a key member of our marketing team, you will be responsible for designing and implementing a long-term strategic multichannel engagement plan that drives relevant content to healthcare professionals based on their preferences.

Key Responsibilities
  • Design and implement a multichannel engagement plan that leverages cross-functional input and data insights to drive engagement with healthcare professionals.
  • Manage various email campaigns, including template designs, calls-to-action, and landing pages.
  • Measure and report performance of digital marketing campaigns and assess against goals.
  • Collaborate with internal stakeholders to communicate and notify on MCE plan, scope, execution, and schedules.
  • Support the launch of new channels and orchestrate them in proper sequence.
About You

We are looking for a creative and innovative thinker with strong stakeholder relationship management skills. You should have a bachelor's degree in business administration, marketing, communications, or a related field, and fluency in English. 2-3 years of experience in multichannel or digital marketing areas, preferably in the pharma industry, is desirable.

Why Choose Us?

At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability, or gender identity. We offer a supportive, future-focused team, endless opportunities to grow your talent, and a thoughtful rewards package that recognizes your contribution and amplifies your impact.