![Corteva](https://media.trabajo.org/img/noimg.jpg)
Market Insights Cp
hace 2 meses
**Description**:
El Especialista de Inteligencia de Mercados será responsable de la recopilación y análisis de información para desarrollar conocimiento actual y futura sobre la competencia, el mercado y proponer estrategias para los negocios de semillas y protección de cultivos en la región de Cam Andean. El Especialista trabajará muy de cerca con los equipo de mercadeo y ventas para tomar decisiones correctas en el momento adecuado que permitan dar a Corteva una ventaja competitiva.
**Activities**
- Análisis y consolidación de información de mercado y competencia generando una postura de tendencias con base en la posición actual.
- Consulta de diferentes fuentes de información tanto primarias como secundarias para tener claridad de la situación de mercado y tendencias (Agricultores/Asociaciones, almacenes, distribuidores, importaciones, cámaras sectoriales, gobierno, distribuidores, información interna, otros).
- Coordinación de estudios de mercado con agencias de investigación.
- Soportar a los Category Leaders y Coordinator Campains para la realización de la base de los planes de mercadeo (AIM Plan).
- Participación en los LCPTs presentando la situación del mercado que permita el equio definir estrategias futuras.
- Creación de documentos estrategicos de valores de mercado, valor de mercado alcanzable y participación de mercado de Corteva.
Seguimiento a precios de la temporada de Corteva y los competidores.
- Definición de tendencias en los cultivos claves através del análisis de la superficie, exportasiones y destinos de las cosechas.
**Qualifications**:
- Capacidad en análisis de información.
- Manejo de bases de datos (Excel intermedio a avanzado).
- Ser curioso.
- Trabajo en equipo.
- Habilidad de simplificación y comunicación.
- Disponibilidad de viaje: 25% del tiempo.
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