Analista de Consumer Insights
hace 5 meses
Overview:
**We Are PepsiCo**
Join PepsiCo and Dare for Better We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.
Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries.
PepsiCo has recognized brands such as DETODITO®, TROPICANA®, CHEESE TRIS®, CONCORDIA®, PLATANITOS®, KCHITOS®, among others.
A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.
Know more: PepsiCoJobs
Join PepsiCo, dare for better.
**Responsibilities**:
**The Opportunity**
Support the BU strategic Insights agenda by ensuring key consumer initiatives are delivering the intended objective, identifying the possible methodology and supplier approaches.
**Your Impact**
**As Analista de consumer insights, your functions would consist of**:
- Has the ability to identify the key business question in every request that gets to him/her, by clearly articulating the main objective to pursue in each research study
- Gathers and analyses data to identify facts that enable him/ her to generate hypothesis and business questions that will lead to find meaningful insights for her/his BU clients
- Operate efficiently the strategic research agenda aligned to the objectives of brand Coordinators and Managers to ensure they have the correct market information for decision making.
- Perform as a reliable partner for the BU in a daily basis and AOP processes providing data and an insights point of view with data and information to ensure relevance of initiatives with consumers.
- Create synergies between market and shopper teams in order to have a better business understanding, delivering integrated solutions, recommendations and POV
Qualifications:
**Who Are We Looking For?**
- College degree in Marketing, Engineer, Business Administration or related careers. (required)
- Interested in Consumer/ shopper/ market insights function.
- 2years experience desired in research methodologies and market dynamics (required)
- Focus on results, explain experiences managing projects and collaborating teams
- Good communication skills (oral and written) to effectively communicate with managers and associates. Intellectual curiosity, proactive, works diligently, structured and organized.
- Excel intermediate (required)
- Power point intermediate - advanced (requiered)
- Power Bi, intermediate-advanced (required)
- Shows leadership skills with the ability to influence and negotiate
- Ability to manage problems from complex to simple
- Shows curiosity and the ability to connect information from different sources to generate hypothesis
- Ability to identify key and concrete conclusions by analyzing different variables
- Operates effectively in matrix relationships across organizational boundaries.
**What can you expect from us**:
- Opportunities to learn and develop every day through a wide range of programs.
- Internal digital platforms that promote self-learning.
- Development programs according to Leadership skills.
- Specialized training according to the role.
- Learning experiences with internal and external providers.
- We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
- Financial wellness programs that will help you reach your goals in all stages of life.
- A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
- And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.
We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a work force and innovation for the organization.
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