Social Media Manager

hace 1 semana

Colombia Huila FLORIDA DREAMS REALTY GROUP A tiempo completo

Our real estate company is seeking to incorporate a social media manager to our team, who has the following skills:
**Content Creation**: Ability to design and create engaging written, visual, and video content tailored to each platform's audience.

**Platform Knowledge**: Proficient understanding of the nuances, best practices, and functionalities of various social media platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, TikTok, and others.

**Strategic Planning**: Capacity to develop and execute a comprehensive social media strategy that aligns with the brand's goals and target audience.

**Analytics**: Ability to use analytical tools to track social media metrics, interpret data, and adjust strategies for optimal engagement and reach.

**Trend Awareness**: Staying updated with the latest social media trends, platform updates, and popular culture to ensure content remains relevant.

**Community Management**: Engaging with followers by responding to comments, messages, and mentions; moderating discussions to maintain a positive online community.

**Copywriting**: Crafting compelling headlines, posts, and descriptions that resonate with the audience and encourage engagement.

**Graphic Design**: Familiarity with design tools like Adobe Creative Suite or Canva to create eye-catching visuals.

**Video Production**: Basic video editing skills using tools like Adobe Premiere Pro, Final Cut Pro, or simpler platforms like InShot or ClipChamp.

**Advertising Knowledge**: Understanding of social media advertising platforms, targeting options, and budget management to optimize ad performance.

**SEO and SEM**: Knowledge of optimizing content for search, both within social platforms and for search engines, can be beneficial.

**Crisis Management**: Ability to handle negative feedback or PR crises gracefully and proactively on social platforms.

**Collaboration**: Working efficiently with other departments, such as PR, customer service, sales, and content teams, to ensure brand consistency and address issues.

**Time Management**: Handling multiple platforms and tasks concurrently, often with tight deadlines.

**Continuous Learning**: The digital landscape evolves rapidly. A social media manager must be committed to continuous learning and professional development.

**Writing Skills**: Mastery over language, grammar, and tone to create compelling posts and communicate the brand's message effectively.

**Cultural Awareness**: Understanding and respect for global and local cultural trends, sensitivities, and differences, especially if the brand has a wide audience.

**Customer Service**: Addressing customer queries, complaints, and feedback positively and effectively.

**Project Management**: Overseeing campaigns from concept to execution, ensuring they stay on track and achieve desired results.

Pay: From $8,300 per hour

Educación:

- High school or equivalent (Deseable)

Idioma:

- English (Obligatorio)
- Spanish (Obligatorio)

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