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Content Manager
hace 2 meses
Objetivo del puesto:
Desarrollar y ejecutar estrategias de comunicación digital que fortalezcan la presencia de la marca Empoderada en el mercado nacional e internacional por medio de los canales FB, IG, Youtube, Tik Tok y Newletter Asegurar que la identidad de la marca se alinee con el nuevo enfoque de estilos de vida cool y viajeros, impulsando el reconocimiento y fidelización de los clientes.
Desarrollo de Estrategia Digital:
Diseñar y ejecutar una estrategia de comunicación digital que incluya redes sociales, marketing de contenidos, email marketing y publicidad digital.
Gestión de Redes Sociales:
Administrar y crear contenido para las cuentas de redes sociales de Empoderada, asegurando la coherencia con la identidad de la marca.
Creación de Contenido:
Generar contenido visual y escrito atractivo para blogs, newsletters, redes sociales y otros canales digitales. FB, IG, Youtube, Tik Tok y Newletter
Análisis y Reportes:
Monitorear y analizar el rendimiento de las campañas digitales, utilizando herramientas analíticas para medir el éxito y realizar ajustes cuando sea necesario.
Colaboraciones y Alianzas:
Identificar y gestionar colaboraciones con influencers, embajadores de marca Y UGC que reflejen los valores y la estética de Empoderada
- Requerimientos
- Educación mínima:
3 años de experiencia
Conocimientos:
CRM, Edición de vídeo, Creación de equipos, Creatividad, Adobe Premier
Palabras clave:
lider, jefe, gerente, manager, director, chief, lead, jefatura, regente, smo, social, red, community
