Content Marketing Specialist

hace 2 semanas

Cartagena, Colombia Eddy Pump A tiempo completo

We are a group of forward-thinking B2B companies known for their innovation in [industry]. We are currently seeking a talented Content Marketing Specialist to join our team. This role is instrumental in driving our content marketing strategy, with a focus on utilizing ChatGPT to develop SEO-optimized content in both Spanish and English.

**Job Description**:
We are looking for a Content Marketing Specialist who will be responsible for creating high-quality, SEO-optimized content in both Spanish and English. This role plays a crucial part in enhancing our online presence and engaging with our target audience effectively.

Key Responsibilities:
Content Creation: Utilize ChatGPT and other tools to develop compelling, informative, and engaging content in both Spanish and English. Content types may include blog posts, articles, whitepapers, social media posts, and more.

SEO Optimization: Ensure that all content is optimized for search engines (SEO) to improve organic visibility and drive traffic. Perform keyword research and implement best practices for on-page and off-page SEO.

Bilingual Content: Translate and adapt content between Spanish and English, maintaining cultural nuances and language fluency in both languages.

Content Strategy: Collaborate with the marketing team to develop and execute content marketing strategies that align with our business objectives and target audience.

Analytics and Reporting: Monitor content performance, analyze data, and provide insights to optimize content strategies. Track key performance indicators (KPIs) and adjust content approaches accordingly.

Research and Stay Updated: Stay informed about industry trends, customer behavior, and SEO best practices to propose improvements and adapt content strategies accordingly.

Qualifications:
3 years prior experience

Proven experience in content marketing, SEO, and bilingual content creation (Spanish and English).

Proficiency in using AI-based tools like ChatGPT for content generation.

Strong understanding of SEO best practices and keyword research.

Exceptional writing skills in both Spanish and English.

Experience in [industry] is a plus.

What We Offer:
Competitive salary and potential for performance-based bonuses.

Comprehensive benefits package, including health, dental, and retirement plans.

Opportunities for professional development and career advancement.

A collaborative and creative work environment.

The chance to play a key role in shaping our content marketing efforts.

If you are a bilingual content marketing specialist with a passion for creating SEO-optimized content in both Spanish and English, and you're ready to contribute to our company's online growth, we encourage you to apply.

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