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Marketing Content Specialist

hace 2 semanas


Bogota, Colombia Optime Consulting A tiempo completo

Are you interested in an exciting and dynamic career in Marketing? Then join the Team at Optime Consulting Our culture fosters a spirit of creativity and innovation. Our values align with your personal values so you're able to have a great work/life balance. We do not offer jobs; we offer career opportunities with unlimited earnings potential while ensuring you have all the support to reach your goals

We are looking for a creative
**Marketing Content Specialist **to guide and develop the content creation process for our company. You will be required to research and define desired target audiences, manage the content creation and publishing process, and monitor consumer and content metrics.

As a Marketing Content Specialist, you should be an expert storyteller and possess excellent knowledge of consumer and content trends
**.**

**RESPONSABILITIES**- Researching content and consumer trends to ensure that content is relevant and appealing.-
- Defining the process for creating, editing, and delivering high-impact content campaigns across multiple digital channels to our target audiences.-
- Meeting with design and marketing teams to ideate and define content goals.-
- Writing content outlines using relevant keywords and best practices in SEO.-
- Creating content for a variety of platforms including blogs, website, and social media.-
- Proofreading and editing content before publishing.-
- Managing content calendars and ensuring that the content remains consistent across all platforms.-
- Identifying appropriate channels and KPIs for content distribution based on client objectives.**REQUIRED KNOWLEDGE & SKILLS**- Bachelor’s degree in Marketing, Journalism, Communications, or a related field.-
- Must be bilingual (English and Spanish) Portuguese is a plus.Strong understanding of content practices such as SEO and SMO.-
- Excellent writing, spelling, and grammar skills that make for proficient reading comprehension and ability to retain details for complex content processes.