Marketing Specialist

**Introduction**

Welcome to Gallagher - a global community of people who bring bold ideas, deep expertise, and a shared commitment to doing what’s right. We help clients navigate complexity with confidence by empowering businesses, communities, and individuals to thrive. At Gallagher, you’ll find more than a job; you’ll find a culture built on trust, driven by collaboration, and sustained by the belief that we’re better together. Whether you join us in a client-facing role or as part of our brokerage division, our benefits and HR consulting division, or our corporate team, you’ll have the opportunity to grow your career, make an impact, and be part of something bigger. Experience a workplace where you’re encouraged to be yourself, supported to succeed, and inspired to keep learning. That’s what it means to live The Gallagher Way.

**Overview**

About Gallagher GCoE LatAm:
Gallagher GCoE LatAm is part of Gallagher’s global network of Centers of Excellence, designed to deliver scalable, high-quality, and cost-effective solutions. Guided by enterprise priorities and a commitment to long-term value creation, GCoE LatAm positions itself as a dynamic and future-ready partner for our businesses and our people.

What makes us different is The Gallagher Way, our shared commitment to doing business the right way, supporting each other, and creating opportunities to learn and grow.

Through strategic service planning and the power of global talent, we drive operational efficiency, innovation, and sustainable growth across the region while fostering a collaborative environment where every colleague is valued, respected, and encouraged to explore new ideas.

At GCoE LatAm, you’ll find more than a place to work. You’ll discover a culture where curiosity is celebrated, career journeys are supported, and the impact of your contributions can be seen around the world.

The Marketing Specialist reports to the Marketing Director and works directly with the Marketing team to support and activate marketing strategies and campaigns across the Artex customer segments. The Artex Marketing Specialist is responsible for managing and executing multiple marketing projects and initiatives to support a variety of global marketing needs.

**How you'll make an impact**
- Establishment and building of strong relationships across internal marketing resources.
- Project management of marketing strategies and campaigns in support of Divisional marketing/sales plans and goals, including the creation and management of project timelines.
- Support with the development and design of company and business unit marketing literature (brochures, advertisements, reports, newsletters etc.).
- Review and update marketing infrastructure which may include database system/s and external website.
- Develop written and visual content and campaigns for social media.
- Branded merchandise sourcing and inventory management.
- Provide support for Artex-hosted and industry events, including organizing tradeshow booth logistics, shipping, and branding/advertising needs.
- Marketing campaign coordination and activation.
- Timeline management and status reporting.
- Campaign monitoring and reporting including via Salesforce, Google Analytics, and LinkedIn.
- Tracking and measuring effectiveness of marketing efforts across multiple platforms.
- Coordinating the approval process with internal stakeholders.
- Ensuring accuracy, quality, and consistency of corporate brand standards.
- Promoting cross-marketing opportunities - encouraging greater learning, communication and sharing of ideas across the Gallagher marketing community.
- Competitive analysis (as needed).
- Industry analysis and prospect research (when necessary).
- Other duties as assigned by the Artex Marketing Director.

**About you**
- Bachelor’s degree in Marketing, Business Administration, or related field, and 3 years relevant experience in B2B marketing.
- Strong technical skills across Microsoft Office Suite, especially Microsoft PowerPoint and Microsoft Excel.
- Familiarity with Salesforce a plus.
- Proven record of successful multi-project management.
- Experience creating and managing detailed work plans based on defined scope and objectives.
- Strong writing, editing, and proofreading skills and experience.
- Excellent communication skills.
- Excellent time management and organizational skills.
- Experience developing successful social media content and campaigns; Familiarity with Oktopost or other social media management platforms a plus.
- Event management experience, including working with third-party vendors and event organizers for event logistics, shipping and planning purposes.
- Experience managing integrated digital and traditional marketing campaigns, including paid, earned and owned media channels.
- Experience creating and managing marketing scorecards, dashboards or other relevant reports.
- Experience managing project and event budgets.
- Insurance industry experience preferred.