Marketing Coordinator

hace 2 días

Bogotá, Colombia EnsembleIQ A tiempo completo

**About the Role**: We’re looking for a creative, detail-oriented, and highly organized Marketing Coordinator to join our fast-paced media team. Reporting to the Marketing Director and collaborating closely with the Brand Leader and Senior Marketing Director, you’ll play a key role in executing integrated marketing campaigns that support a portfolio of leading U.S. B2B brands and events—primarily in the grocery sector.

**Key Responsibilities**:

- Support the execution of the overall marketing strategy for _Progressive Grocer_, _Consumer Goods Technology_, and _Store Brands_ media and events, to ensure fulfillment of sales, brand, and event marketing objectives via a variety of marketing channels.
- ** Sales Marketing**: Execute campaigns and initiatives to drive brand/product awareness with customers, sponsors, and prospects—creating demand, nurturing interest, and generating qualified leads to increase the overall sales pipeline. Liaison with the sales team to understand marketing needs and gather details on what needs to be communicated.
- ** Event & Award Marketing**: Build creative for and deploy marketing campaigns for multiple B2B events and awards across the US grocery market—driving interest, registrations, attendance, nominations, and sponsorship leads throughout the event & award cycles. This role also involves maintaining the event website and providing registration support to attendees, working closely with the brand team and with Event Operations.
- 2+ years of **B2B** marketing experience, including sales marketing, and event/webinar experience with retail and CPG markets preferred.
- Bachelor’s degree in marketing or equivalent experience
- ** Technical Proficiency**
- ** Design: A good eye for design and the ability to create visually engaging content.**
- ** Software Experience**
- ** Marketing Automation Tool**:Experience with marketing data and ESPs, preferably Marketo.
- ** Design Tool**:Experience with Canva or Adobe Suite is required.**
- Proficiency in marketing platforms like Stripo, Hootsuite or Buffer, Swoogo, LinkedIn Ads, and Google Ads (or similar)**is preferred.
- ** Soft Skills**
- ** Process-driven & Organized**: High attention to detail with the ability to manage multiple competing deadlines at a time. Excellent prioritization and organizational skills are required.
- ** Collaborative & Good Communicator**: You like to work with people. Clear and effective communication, both written and verbal is a must.
- ** Results-focused: Proactive and focused on continuous improvement.**
- ** Adaptable**:Ability to work independently, collaboratively, and efficiently in a fast-paced matrixed environment
- ** Curious & Creative**: You like to learn new things, delve into problems, and recommend & test solutions.
- EnsembleIQ is an equal opportunity employer and committed to diversity and inclusion. We provide accommodations at all stages through recruitment and employment in accordance with Human Rights and accommodation legislation upon request._

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