Marketing Coordinator

hace 1 día

Bogotá, Colombia RecLatam A tiempo completo

RecLatam is partnering with a distinguished U.S.based intellectual property law firm that supports innovators, entrepreneurs, and business owners in protecting and growing their ideas. We are looking for a **Marketing Coordinator** to support the firms expanding marketing initiatives, manage organizational processes, and strengthen overall brand visibility.

This role is ideal for a highly organized, proactive, and detail-oriented professional who thrives in a dynamic environment and enjoys contributing to both digital and offline marketing initiatives.

**Position Overview**

As the Marketing Coordinator, you will play a key role in supporting integrated marketing efforts with a strong focus on organization, project coordination, and execution. The role includes responsibilities across **non-digital marketing** (print, events, networking) as well as **digital support** (content scheduling, analytics, coordination with creative teams).

You will ensure that all campaigns and initiatives align with the firms strategic marketing goals.

**Key Responsibilities**
- Manage and maintain the firms marketing and content calendar in collaboration with the social media coordinator.
- Plan, organize, and track print and offline marketing initiatives including brochures, mailers, and promotional materials.
- Assist in identifying and coordinating networking and sponsorship opportunities, including events, conferences, and community outreach.
- Support the preparation and distribution of marketing collateral for events, presentations, and trade shows.
- Collaborate with creative and digital teams to ensure consistent messaging and brand alignment across all platforms.
- Monitor and compile marketing analytics and performance reports; help translate data into actionable insights.
- Coordinate with external vendors such as printers, event organizers, and media outlets.
- Maintain an organized repository of marketing assets, press archives, advertisements, and campaign materials.
- Provide administrative and operational support for marketing campaigns and special initiatives.

**Qualifications**
- Bachelors degree in Marketing, Communications, Business, or related field (or equivalent experience).
- 2+ years of experience in marketing coordination, communications, or event support.
- Strong organizational and time-management skills; ability to manage multiple projects simultaneously.
- Comfortable analyzing data and summarizing insights into recommendations.
- Excellent communication and interpersonal skills with a collaborative, proactive mindset.
- Knowledge of professional services marketing is a plus.
- Proficiency in Microsoft Office Suite, Canva, and analytics tools (Google Analytics, Excel dashboards, Meta Platform, YouTube Studio).

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