Social Media Specialist
hace 4 días
En dentsu estamos en búsqueda de un Social Media Specialist
Es responsable de la ejecución y la medición continua de la estrategia de contenidos y redes sociales a través de un contenido potente y específico y métodos de construcción de comunidades en canales sociales
Crea un calendario editorial relevante para compartirlo en todos los canales sociales, asegurando un ritmo regular de narración, de calidad y contenido en tiempo real.
Define la planeación a partir de calendarios editoriales de marca para aterrizar campañas y acciones orgánicas.
Crea, proporciona e informa sobre campañas sociales dirigidas al canal orgánico.
Comparte conocimientos basados en datos con equipos inmediatos y más amplios.
Construye y gestiona informes de métricas con hallazgos relevantes para la toma de decisiones en redes sociales.
Utiliza plataformas de monitorización de redes sociales, se convierte en los ojos y los oídos para la gestión de comunicaciones de crisis en las redes sociales.
Gestiona todo el flujo del contenido en los diversos canales sociales.
Acompañamiento, gestión e integración de entregables de los equipos y células de trabajo de clientes.
Requisitos:
Profesional en Comunicación social, Periodismo, Publicidad y carreras afines
Experiencia de 3 a 4 años en funciones relacionadas con el rol.
Conocimientos en Canales digitales: redes sociales, sitios web, analítica básica. Tendencias en digital, conocimientos básicos en email marketing, pauta digital, SEO, SEM. Análisis de datos, discurso y métricas de social media.
Habilidades de redacción, ortografía, investigación, escritura creativa, desempeñar tareas operativas, autogestión, trabajar en equipo con otras disciplinas, solución de problemas, pensamiento analítico y estratégico.
Deseable tener nivel de inglés B1+
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