Digital Marketing Specialist
hace 4 días
Job Title: Digital Marketing Specialist - Content Creation and Social Media
About Lobostech:
Lobostech is a dynamic company seeking a skilled Digital Marketing Specialist to create and manage high-quality content for our social media platforms.
Job Summary:
We are looking for a creative and data-savvy individual to join our team as a Digital Marketing Specialist. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive content strategy that drives engagement, increases brand visibility, and fosters community across social media platforms.
Responsibilities:
- Content Strategy & Planning: Develop content strategies that align with the brand's goals and target audience.
- Content Creation: Design, write, and produce high-quality, on-brand content for social media, including images, videos, graphics, and written posts.
- Social Media Management: Manage and post on platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, and others as needed.
- Community Engagement: Actively engage with followers, responding to comments and messages to foster a community around the brand.
- Campaigns & Promotions: Develop and execute social media campaigns for promotions, launches, or events.
- Analytics & Reporting: Use analytics tools (e.g., Meta Business Suite, Google Analytics) to assess performance, track KPIs, and report on content success.
Requirements:
- Bachelor's degree: In Marketing, Communications, Journalism, or a related field (or equivalent experience).
- Skills and qualifications: Proficiency in social media platforms and content creation tools, strong writing and communication skills, creative mindset, ability to analyze data, knowledge of social media trends, and best practices.
- Experience: 1-3 years of experience in social media management, content creation, or digital marketing.
Salary: $60,000 per year
Benefits: We offer a competitive salary and benefits package, including health insurance, retirement plan, and paid time off.
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