Growth Marketing Manager

hace 2 días

Bogotá, Bogotá D.E., Colombia Project Growth A tiempo completo

Our client, a fast-growing digital marketing agency, is looking for a Growth Marketing Manager to drive customer acquisition, brand visibility, and measurable business growth. This is a high-impact role responsible for executing scalable lead-generation funnels, paid advertising strategies, and engagement tactics. You'll work closely with outsourced specialists, content strategists, and designers to optimize marketing efforts and ensure alignment with business goals.

Location: Fully-Remote (Work from Home), 9 AM - 5 PM EST

Key Responsibilities
  1. Customer Acquisition & Growth Strategy
    1. Own and execute customer acquisition and growth strategies, increasing brand awareness, lead generation, and audience expansion.
    2. Develop scalable marketing funnels, paid advertising strategies, and engagement tactics to drive business growth.
    3. Optimize conversion rate strategies, enhancing lead capture through high-performing landing pages and ad creatives.
    4. Manage outsourced specialists for paid media, SEO, and other growth initiatives as needed.
  2. Social Media Strategy & Performance Optimization
    1. Design performance-driven social media strategies, ensuring high engagement and visibility.
    2. Implement data-driven engagement strategies, refining efforts to maximize reach and lead conversion.
  3. Content & Marketing Oversight
    1. Provide strategic oversight for industry-specific content, ensuring alignment with audience needs and engagement trends.
    2. Track and analyze performance data to continuously refine and improve marketing efforts.
What Success Looks Like
  1. Increased customer acquisition and audience growth through strategic marketing efforts.
  2. Optimized marketing funnels that turn visibility into qualified leads.
  3. Content and paid media strategies that align with business objectives and increase ROI.
Qualifications
  1. Experience – 3+ years in growth marketing, digital strategy, or performance marketing.
  2. Expertise – Strong understanding of paid and organic marketing strategies.
  3. Technical Proficiency – Proficiency in Google Ads, Meta Ads, LinkedIn Ads, analytics tools, and automation platforms.
  4. Analytical Mindset – Ability to analyze data, track performance, and optimize campaigns for conversions.
  5. Collaboration – Works effectively with content strategists, designers, and outsourced teams.
Opportunity

This role is an exciting opportunity for someone who wants to own and execute a full customer acquisition strategy. You'll have the chance to develop, implement, and optimize multi-channel marketing initiatives, directly impacting business growth and brand visibility. If you thrive in a fast-paced, results-driven environment, we encourage you to apply

Application Process: To be considered for this role these steps need to be followed:
  1. Fill in the application form
  2. Record a video showcasing your skill sets
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