Business Development Specialist

hace 6 días


Barranquilla, Atlántico, Colombia Lean Solutions Group A tiempo completo
About Lean Solutions Group

We're a dynamic company that values professional success and provides benefits aligned with our employees' aspirations. Our team is comprised of like-minded individuals who are passionate and driven, pushing each other to new heights and encouraging personal growth.

Our work environment fosters creativity and productivity, offering opportunities for education programs, gyms, hotels, financial Institutions, and more alliances to enhance your career journey.

We prioritize work-life balance, providing special days for personal passions and family time.

The Role

The Lead Generation Specialist plays a vital role in driving business development initiatives by identifying and cultivating new client opportunities. This individual will research and qualify prospects, design and execute targeted email and social media campaigns, and leverage data-driven insights to optimize lead generation strategies.

Key Responsibilities:
  • Develop and implement effective lead generation strategies focused on email marketing and social media campaigns to target potential clients across multiple ideal client profiles.
  • Utilize CRM and other marketing platforms to manage and analyze lead generation campaigns, ensuring a seamless flow of information and maximizing the effectiveness of marketing efforts.
  • Create compelling content for email marketing campaigns and social media platforms, tailored to different segments of the target audience to ensure high engagement rates.
  • Collaborate with the sales and marketing teams to align lead generation strategies with overall business goals, ensuring a cohesive approach to market penetration.
  • Monitor and report on the performance of lead generation campaigns, providing insights and recommendations for improvement based on data analysis.


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