Performance Marketing Strategist for E-Commerce

hace 20 horas


Bogotá, Bogotá D.E., Colombia Pearl A tiempo completo
About the Role:

We are seeking a highly skilled Performance Marketing Manager to join our team at Pearl. As the Performance Marketing Manager, you will be responsible for managing all paid media channels for our fast-paced, data-driven e-commerce business in the D2C discount fragrance industry.

Key Responsibilities:

  1. Paid Media Management and Optimization: Oversee and optimize paid media campaigns on Google Shopping Ads, Google Ads, and Facebook Ads Manager, ensuring campaigns are tailored to meet performance and ROAS targets.
  2. Creative Collaboration and Strategic Input: Develop detailed design briefs for the internal design team, ensuring media assets align with growth objectives and enhance ad performance.
  3. Performance Reporting and Growth Opportunities: Provide regular reports to the CMO and other stakeholders on media performance, ensuring transparency and data-driven insights for long-term strategy development.

Requirements:

  • 5+ years of experience managing paid media, with extensive experience in D2C e-commerce growth.
  • Expert knowledge in Google Ads, Google Shopping Ads, Google Analytics, and Facebook Ads Manager.
  • Strong proficiency with Shopify.
  • Demonstrated ability to optimize for ROAS while identifying new revenue opportunities.

Benefits:

  • Competitive Salary: Up to $2,000 per month, based on experience and skills.
  • Remote Work: Fully remote—work from anywhere.
  • Generous PTO: Ample paid time off to rest and recharge.
  • Health Coverage: HMO coverage after 3 months for full-time employees.


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