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Performance Marketing Strategist for E-Commerce
hace 2 meses
We are seeking a highly skilled Performance Marketing Manager to join our team at Pearl. As the Performance Marketing Manager, you will be responsible for managing all paid media channels for our fast-paced, data-driven e-commerce business in the D2C discount fragrance industry.
Key Responsibilities:
- Paid Media Management and Optimization: Oversee and optimize paid media campaigns on Google Shopping Ads, Google Ads, and Facebook Ads Manager, ensuring campaigns are tailored to meet performance and ROAS targets.
- Creative Collaboration and Strategic Input: Develop detailed design briefs for the internal design team, ensuring media assets align with growth objectives and enhance ad performance.
- Performance Reporting and Growth Opportunities: Provide regular reports to the CMO and other stakeholders on media performance, ensuring transparency and data-driven insights for long-term strategy development.
Requirements:
- 5+ years of experience managing paid media, with extensive experience in D2C e-commerce growth.
- Expert knowledge in Google Ads, Google Shopping Ads, Google Analytics, and Facebook Ads Manager.
- Strong proficiency with Shopify.
- Demonstrated ability to optimize for ROAS while identifying new revenue opportunities.
Benefits:
- Competitive Salary: Up to $2,000 per month, based on experience and skills.
- Remote Work: Fully remote—work from anywhere.
- Generous PTO: Ample paid time off to rest and recharge.
- Health Coverage: HMO coverage after 3 months for full-time employees.