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We are seeking a highly skilled Paid Ads Specialist to join our Business Development Team at Phoenix Support Services. As a Paid Ads Specialist, you will be responsible for developing and executing effective paid search strategies, managing ad accounts on multiple platforms, and analyzing the performance of paid social media ads.
Key Responsibilities:- Plan and implement paid search strategies to drive conversions and revenue growth
- Manage ad accounts on Google Ads, Bing, and other platforms to optimize campaign performance
- Conduct keyword research and audience targeting to improve ad relevance and engagement
- Monitor and analyze the performance of paid social media ads on Meta, Instagram, and TikTok
- Collaborate with web designers to create and update landing page design to improve user experience and conversion rates
- Monitor budget and adjust bids to achieve better ROI
- Sustain partnerships with PPC vendors and ad platforms to ensure seamless campaign execution
- Formulate and track KPIs to evaluate campaign performance and identify areas for improvement
- Deliver regular reports to stakeholders to ensure transparency and accountability
- Minimum 3 years of experience in PPC management
- Google Ads certification
- Knowledge of Google LSAs setup and management
- Understanding of SEO and other digital marketing concepts
- Familiarity with multiple platforms, including AdWords, Facebook, and Yahoo
- Working knowledge of analytics tools, such as Google Analytics and Tableau
- Excellent English verbal and written communication skills
At Phoenix Support Services, we offer a dynamic and supportive work environment that fosters career growth and development. We provide market-competitive pay plans, bonuses, and increases to exceptional team members. If you are a motivated and results-driven individual with a passion for digital marketing, we encourage you to apply for this exciting opportunity.