Visual Content Growth Strategist

hace 6 días


Medellín, Antioquia, Colombia Snappr Inc. A tiempo completo

At Snappr Inc., we're revolutionizing the way businesses create visual content. With a focus on scalability, quality, and ease of use, our platform connects visual content creators with businesses that need their skills to tell engaging stories through all forms of visual content.

We foster a culture of extreme ownership, empowering our team to excel as business owners. Our environment is ideal for analytical creatives who thrive in a fast-paced, collaborative setting where technology meets creativity. We welcome individuals from diverse backgrounds to join us in shaping the future of visual content creation.

About the Role: As an Email Outreach Manager on the Demand Generation team, you'll play a critical part in scaling our email channel, delivering subject-matter-expertise content to our B2B audience. This strategic role involves supporting SLG and PLG motions for multiple products.

You'll achieve:

  • Ideate, test, and scale the email channel, leading the development and execution of multiple automated email programs to engage with our B2B audience at scale.
  • Build scaled+converting outbound email campaigns, leveraging performance data to continuously iterate and improve content and messaging.
  • List management: source and manage relevant lists of prospects, partnering with PMM and Sales to nail messaging.
  • Scale our test & learn culture, identifying strategic opportunities for growth and retention.
  • Optimize our email marketing processes, including campaign development, email design, segmentation, personalization, and more.
  • Ensure success of email execution, QA, and deliverability.

The role could evolve to manage and mentor a team of email marketing specialists. You'll need to bring:

  • Excellent writer and strong communicator skills.
  • 5+ years of cold-outbound-email/CRM marketing experience, preferably with SaaS or subscription-based services.
  • Experience with dual SLG & PLG motions and both B2B and B2C marketing.
  • Strong analytical approach, with the ability to leverage data to inform decisions, measure impact, and drive program improvements.

Average salary range for this position in your area is around $30,000 per year. Additional benefits include company equity, $120 USD per month for professional growth, laptop provided, and 20 days PTO.



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