Gerente de Marketing Digital
hace 3 semanas
Descripción del Puesto:
Buscamos un estratega de marketing digital experimentado para gestionar eficazmente las campañas de búsqueda y visualización de pago en Google, Bing y otras plataformas de redes sociales. La persona gestionará eficazmente la configuración e implementación de la cuenta, la estrategia y el presupuesto mientras trabaja en colaboración cruzada con los equipos de SEO, Contenido y Gestión de Cuentas para maximizar el ROI de un cliente.
El candidato ideal deberá garantizar que los esfuerzos de publicidad pagada de la empresa lleguen a la audiencia adecuada y logren los objetivos deseados.
Responsabilidades:
- Gestionar campañas de publicidad digital en Google, Bing y otras plataformas.
- Desarrollar y ejecutar estrategias de marketing digital para maximizar el ROI.
- Colaborar con equipos de SEO, Contenido y Gestión de Cuentas para asegurar la eficacia de las campañas.
- Monitorear y analizar los resultados de las campañas para ajustar la estrategia.
Requisitos:
- Experiencia en marketing digital y publicidad pagada.
- Conocimientos en SEO, análisis de datos y herramientas de marketing digital.
- Capacidad para trabajar en equipo y colaborar con otros departamentos.
- Excelentes habilidades de comunicación y liderazgo.
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