Email Marketing Specialist
hace 1 mes
This role involves driving marketing initiatives and enhancing outreach efforts for BruntWork, a prestigious training and consulting firm.
As a key member of the team, you will leverage your expertise to develop and execute strategies that resonate with potential leads and existing clients.
Marketing Responsibilities:
- Create and distribute regular email newsletters to engage our audience and promote our solutions.
- Develop and manage a content calendar to ensure consistent and impactful messaging on social media platforms.
- Monitor and analyze engagement metrics from email campaigns to inform future strategies.
- Design and publish engaging content on LinkedIn to showcase our expertise and drive brand awareness.
- Conduct lead generation efforts to identify and engage potential partners.
Secondary Responsibilities:
- Support the sales team by developing targeted outreach sequences to nurture leads.
- Prepare weekly marketing reports to track performance and inform strategic adjustments.
- Update and maintain our WordPress website to ensure accurate and up-to-date information.
- Prepare and send regular updates to the Ministry of Culture, Community and Youth detailing our programs and available funding.
- Manage and maintain contact lists to ensure accuracy and effectiveness.
Requirements:
- Proven experience in marketing, lead generation, or a related field.
- Proficiency in email marketing platforms and social media management.
- Familiarity with WordPress and basic website management.
- Strong communication and organizational skills.
- Ability to analyze data and generate reports.
Preferred Qualifications:
- Experience in B2B marketing within the training and consulting sector.
What We Offer:
- A dynamic work environment with a forward-thinking company.
- Opportunities for professional growth and development.
- A flexible and remote work arrangement.
About BruntWork:
BruntWork is a leading training and consulting firm dedicated to empowering businesses through innovative solutions and expert consultancy.
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