Media Planning Lead

hace 5 meses


Colombia Power Digital Marketing A tiempo completo

** ONLY Bilingual applicants with advance English will be considered for this position**

**Who We Are**:
We are a tech-enabled growth firm-at the intersection of marketing, consulting & data intelligence-igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world-with a scalable brand, culture and services.

At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A--putting marketers in a strategic seat at the table--and providing value in unparalleled ways.

Managing billions in media, our dynamic team--of consultative marketers, creatives, analysts and technologists--challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

**Proficiency in spoken and written English at an advanced level is required for this role.

**This is a contract position with the intent to hire as a full-time employee in 30-90 days after start date.

**A day in the life**:
You will be working on a rotating cast of clients, and assisting the services team with strategic marketing deliverables that aim to increase the return that our clients get on their marketing investment. The core deliverables provided will be media plans, however, those deliverables can additional research, audience work, customer analysis, and product understanding, as those are key marketing components that influence ROI. You will spend your time diving into current and prospective client needs and providing consultative cross-channel recommendations to be executed by the client services team. You will work closely with some of the industry's most strategic folks, and you will be enabled by proprietary tech like Nova to provide fast and effective value in all that you do Daily/weekly could include:

- _Field and respond to media planning and testing inquiries and enable the right course of action based on internal priorities and resource constraints_
- _Assist in cross-channel forecasting based on client goals_
- _Lead audience, product, and media analysis to inform cross-channel, goal-oriented, full-funnel media strategies_
- _Analyze performance data, confidently recommend appropriate action plans based on data and goal-driven conclusions_
- Organize, update, and create department materials to educate and inform agency of media planning fundamentals

**Responsibilities**:

- **Internal Partner Collaboration**:Work with other departments to help build plans, go-to-market strategies, and other consulting deliverables, all with the goal of increasing marketing ROI for clients
- **Develop Strategic Cross Channel Communications Recommendations**:Conduct and deliver all-encompassing strategic marketing recommendations and deliverables that leverage data and insights to achieve the client’s goals
- **Develop and Distribute Straetic POVs**: to agency, clients, and other stakeholders. Providing Power Digital with an ongoing stream of industry developments, market overviews, and competitive reviews
- **Strategy + Consulting Work: Manage ongoing client media planning, assist in new business media planning, and leverage planning tools for ongoing consulting service work with clients who have hired Power Digital for consulting work**:

- **Monitors the planned delivery**: with the channel teams, and collaborates with the analytics team to compile and summarize social conversations, client proprietary research, syndicated research, and other trends
- **Research and Audience analysis**:learning about the client at hand, their industry, vertical, similar clients and competitors, ideal customer profile, sentiment, etc
- **Testing Operations**: assist in client/channel/tactic testing brief creation, and operationalize department involvement in ongoing client testing roadmaps
- **Media Operations**: Planning input consolidation and collection, kicking off plan briefs, testing roadmaps, and implementation processes
- **Planning Involvement**:Assist in all things media planning/strategy + presentation development, establish cross-departmental channel relationships to provide meaningful channel-level planning knowledge to broader team
- **Automation: Assist in operationalizing the deliverables generated by the media planning team. This can encompass tool development, product development, or establishing more efficient ways of working with clients**

**Role Requirements**:

- _3+ years experience in cross-channel media strategy and end-to-end media operations management, ideally agency experience but not required_
- _Strong understanding of the marketing funnel and experience working with


  • Account Management Lead

    hace 3 semanas


    Colombia Premier Media A tiempo completo

    About the Role:Premier Media is seeking an experienced Account Management Lead to join our team. As a key member of our operations team, you will be responsible for managing Amazon FBA account health, overseeing ongoing account management projects, and leading a small to medium-sized team of professionals.Responsibilities:Plan, execute, and oversee Account...


  • Colombia Premier Media A tiempo completo

    About the Role: Account Management Lead CoWe are seeking an experienced Account Management Lead to join our team at Premier Media. As an Account Management Lead, you will be responsible for managing a team and overseeing Amazon FBA and Seller Central projects.About the Company:Premier Media is a fast-paced and growth-oriented company that empowers...


  • Colombia Just Global, Inc. A tiempo completo

    Just Global:   At Just Global we live and breathe B2B and believe in igniting B2B relationships. Our independent, global team actively engages with clients to put our deep technical knowledge and unique perspectives of markets and buying processes to work. We maximize insights, we spark creativity, and we leverage technology to inspire brand loyalty and...

  • CX STRATEGY LEAD

    hace 1 mes


    Colombia Publicis Groupe A tiempo completo

    Descripción del empleo En Bogotá- Colombia, estamos buscando una persona para ocupar el rol de CX Strategy Lead para el equipo de Medios, con más de 5 años de experiencia en publicidad, medios o marketing. Tu objetivo será liderar el diseño de estrategias para uno de nuestros clientes globales más importantes en nuestra compañía. ...

  • CX STRATEGY LEAD

    hace 1 mes


    Colombia Spark Foundry A tiempo completo

    Descripción del empleo En Bogotá- Colombia, estamos buscando una persona para ocupar el rol de CX Strategy Lead para el equipo de Medios, con más de 5 años de experiencia en publicidad, medios o marketing. Tu objetivo será liderar el diseño de estrategias para uno de nuestros clientes globales más importantes en nuestra compañía. ...

  • CX Strategy Lead

    hace 4 semanas


    Colombia Publicis Groupe A tiempo completo

    Descripción del empleo En Bogotá- Colombia, estamos buscando una persona para ocupar el rol de CX Strategy Lead para el equipo de Medios, con experiencia superior a 5 años en publicidad o marketing, preferiblemente en agencias de publicidad y mercadeo. Su misión se centrará en liderar la consultoría estratégica para impulsar el éxito del cliente...

  • CX STRATEGY LEAD

    hace 4 semanas


    Colombia Publicis Groupe A tiempo completo

    Descripción de la empresa We are Spark Foundry, a media agency that excels in data and technology, content, experiences and commerce. We are brand building and performance oriented. We have the spirit of a startup as well as the strength of our Publicis Media solutions hub within Publicis Groupe, the world's most valuable communications group. We...


  • Colombia Univision Communications Inc A tiempo completo

    About Us: Univision Communications Inc. is a leading Spanish-language media and content company in the nation, committed to captivating, informing, and empowering the diverse US Hispanic audience across various platforms.The Role: We are seeking a Senior Financial Planning Analyst to join our SVOD Finance team and support our rapidly growing streaming...

  • Senior Project Lead

    hace 1 día


    Colombia Fullstack Labs Inc. A tiempo completo

    About the Role">We're looking for a seasoned project lead to join our team at Fullstack Labs Inc. As a Mid-Level/Senior Project Manager, you will be responsible for planning, executing, and closing projects with precision and efficiency.

  • Extended Planning

    hace 6 meses


    Colombia SAP A tiempo completo

    **Nous contribuons à un monde meilleur** Notre culture d'entreprise vise à aider nos employés à favoriser l'innovation en réalisant des percées ensemble. Comment? Nous nous efforçons chaque jour de jeter les bases de l'avenir et de créer un lieu de travail qui accepte les différences, valorise la flexibilité et s'aligne sur notre travail axé sur...


  • Colombia Premier Media A tiempo completo

    About the CompanyPremier Media is a dynamic and high-achieving team that empowers Amazon sellers to increase their profits and rapidly scale their businesses.We specialize in PPC and ad campaign development, optimizing Amazon listings with expert photography, business plan analysis, strategic planning, and more.Our goal is to devise competitive KPIs and...


  • Colombia Publicis Groupe A tiempo completo

    Company Overview: Publicis Global Delivery is the driving force behind Publicis Groupe, a leading global communications group. We empower talented individuals worldwide to deliver exceptional work for prominent clients.Salary: $80,000 - $110,000 per yearJob Description: As a Senior Search Analyst at Publicis Global Delivery, you will play a key role in...


  • Colombia Power Digital Marketing, Inc. A tiempo completo

    We are a tech-enabled growth firm—igniting revenue and brand recognition for leading and emerging companies worldwide. At Power Digital, we prioritize diversity in backgrounds and experiences, driving our people-first culture.As a full-service growth marketing firm, we offer top-tier services including SEO, Content Marketing, Paid Media, Social Media...


  • Colombia Premier Media A tiempo completo

    About the RoleWe are seeking an experienced Process Optimization Specialist to join our team at Premier Media. This is a full-time remote position that will be instrumental in streamlining and optimizing our operational functions.Job DescriptionThe successful candidate will have proven experience in overseeing operational systems, particularly those...


  • Colombia Nassau National Cable A tiempo completo

    **Nassau National Cable** is an e-commerce company that has been operating within the industrial sector and has experienced a remarkable growth of 500% over the last two years, expanding its presence to six countries worldwide. We're looking for a **Lead Generator** to join our company. You’ll be responsible for identifying and creating potential sales...


  • Colombia Premier Media A tiempo completo

    About the RoleAs the Operations Manager at Premier Media, you will be responsible for streamlining and optimizing our diverse operational functions. This includes overseeing technological frameworks, enhancing human resources processes, and ensuring fiscal and legal compliance. You will collaborate closely with department leads to foster operational...


  • Colombia High Scale Ai A tiempo completo

    At High Scale Ai, we're looking for a highly skilled Content Strategist and Social Media Lead to join our team. This is an exciting opportunity to drive brand awareness and engagement across multiple social media platforms.About the RoleWe're seeking a strategic thinker who can develop and implement comprehensive social media strategies that align with our...


  • Colombia High Scale Ai A tiempo completo

    About the Role:We are seeking a highly skilled Social Media Content Strategist to join our team at High Scale Ai. As a key member of our creative team, you will be responsible for developing and implementing comprehensive social media strategies to drive brand awareness and engagement.Key Responsibilities:Oversee the creation and development of high-quality...


  • Colombia Nagarro Inc A tiempo completo

    Strategic Digital Transformation LeadNagarro Inc is seeking a highly skilled Strategic Digital Transformation Lead to join our team.Key Responsibilities:Engage with business teams and stakeholders to understand needs and make recommendations.Collaborate with CX/UX and Engineering teams to facilitate product development.Develop solution designs, process...


  • Colombia MGID Inc. A tiempo completo

    MGID Inc. is a global leader in native advertising, driving revenue growth for all participants in the ecosystem.Publisher Acquisition ManagerWe are seeking a Digital Media Buying Specialist fluent in Spanish to join our team. This role will be growing our Mid-market presence in Mexico, Colombia, Peru, Chile, Argentina, and potentially all other GEOs in the...