Digital Content Executive

hace 6 meses

Colombia Huila Geronimo Web Ltd A tiempo completo

**Consultancy Role - Full Time**
**Remote / Hybrid - Must be based in Colombia **_**(ideally Bogota) **_
- May require some travel to the office in Bogota._
**'Up to $2,000 USD per month' (invoiced and paid monthly)**

Do you have outstanding organisational and communication skills, with a proactive and friendly attitude; have the ability to multi-task and work well under pressure to meet tight deadlines?

Geronimo are looking for an experienced Digital Content Manager / Executive (DCM) with a digital marketing skillset and strong interpersonal skills, to join our Colombian team. With native-level Colombian Spanish language, you will have a natural ability to build reliable and trusting customer relationships, a creative mind, and a structured and organised work ethic.

In this role you will be responsible for managing dealership businesses, supporting the relationship, and marketing with Ford Colombia head office. Your primary goal will be to deliver best-in-class marketing and content to drive sales and service leads with each of your dealership businesses, and your role will also involve supporting your customers with new content ideas and inspiration, technical support, review of their data and results and structured forward planning and record keeping. You will be working hand in hand with our fantastic inhouse team of marketing experts, designers, and illustrators.

This is hybrid/remote, full-time (8:00am to 6:00pm Monday to Friday) role and you must be based in Colombia and flexible to potentially travel within the Country to visit customers and attend meetings or conduct training by yourself or with the Geronimo team.

**Key Responsibilities**:

- Supporting the manufacturer relationship with Ford Colombia, building trust and reliable service at all levels.
- Building trusting and reliable relationships with all dealer principals and website administrators in each dealership business.
- Assisting all clients in getting the most out of their websites, driving the optimisation of content and the creation of marketing materials.
- Using your natural creative flare and results-driven mindset, you will provide ideas, inspiration, and suggestions for new website content to drive search and lead results.
- You will create and design banners, promotions, and content with the support of the Geronimo creative designers as necessary.
- Develop and execute digital marketing campaigns that align with business objectives, collaborating with cross-functional teams to ensure campaigns are aligned with the overall sales and marketing strategy.
- Audit and report on the performance and results of the dealer websites and plan future marketing strategy via a structured monthly 1-2-1 call with each business.
- By using he tools made available to you, you will review search engine ranking results for your dealer businesses and plan and create content to target specific search engine improvements.
- Proactively advise and support dealers on all aspects of the Geronimo programme with the support of the wider product and data teams within the business.
- Work with the Geronimo product, creative, and technical teams to deliver the communication of feature improvements to your dealer network.
- Work with the Geronimo product teams to communicate any technical bugs and corresponding solutions to your customers.
- Analyse campaign performance and provide insights to improve future campaigns to continually look at ways to improve the level of service provided to the Colombian team customers.
- Support the management team in respect of emerging customer service requirements as they arise.
- Stay up to date with industry trends and best practices to continuously improve campaigns.

**Qualifications, Key Skills & Experience**:

- Native level written and spoken Colombian Spanish
- Exceptional business-level written and spoken English.
- Outstanding relationship-building skills.
- Experience in a customer-facing digital marketing role with a strong track record
- Great attention to detail and the desire to go above and beyond to deliver outstanding results.
- Self-motivated approach to your work.
- Loyal and committed, looking for a long-term career opportunity.
- Possess a can-do attitude alongside a natural passion and pride in the delivery of your work.
- Strong communication and organisational skills.
- A desire and willingness to develop automotive industry knowledge.
- An ability and desire to work in a structured environment.
- An ability to work under pressure in a fast-changing environment.
- A quick learner, able to rapidly adopt new techniques and technologies.

**Advantageous**:

- Experience in the management of Search Engine Optimisation (SEO) strategies.
- Knowledge of the automotive industry.
- Knowledge / experience of a Content Management System (CMS).
- Strong analytical skills and experience with digital marketing analytics tools
- Excellent communication and collaboration skills
- Ability to self-manage multipl

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