Digital Content Specialist, Ii

hace 2 semanas

Colombia Zebra Technologies A tiempo completo

Remote Work:
Yes

Overview:


At Zebra, we extend the edge of possibility by shaping the future of work on the front line—reinventing how businesses run and moving society forward.


We are a community of changemakers, innovators and doers who come together to deliver a performance edge to the front line of business.

We develop new technologies and create new solutions with partners to help organizations act with greater visibility, connectivity, and intelligence—delivering better experiences for workers and those they serve.


Being a part of Zebra means being seen, heard, valued, and respected as you define your path to a fulfilling career.

Here, you'll have opportunities to learn and lead at a leading company, and you can channel your skills towards causes that you and the Zebra community care about, locally, and globally.

Together, we've only begun to define the edge of what's possible—for our people, our customers, and the world.


The Digital Content Strategist, Support role is a key liaison with internal Zebra support teams (product management, portfolio marketers, technical publications).

This person will work with marketers and product managers to publish information on Zebra's digital web properties.

Responsibilities:

  • Upload digital assets into digital asset management system and tag with appropriate metadata
  • Maintain assets within the Adobe Experience Manager CMS based on input from portfolio marketers, digital marketing, SEO/analytics team, sales, and other key business owners to ensure adherence to brand standards and strategic direction
  • Edit metadata content delivered from the business for accuracy, consistency and grammaraliging to defined metadata standards
  • Continually review and optimize assets to resolve any broken links, issues or bugs, and to improve search engine position
  • Work closely with marketing and support teams to ensure business strategy and goals are understood while uploading/managing content that bridges the gap between business requirements and user needs as per the buyers journey

Qualifications:

  • Bachelor's degree in Marketing, Communication, Library Sciences, Humanities, Media/Journalism or a related field
  • Minimum of 2 years of experience managing content for a high traffic website
  • Strong attention to detail
  • Strong proofreading and editing skills in English
  • Extremely organized, ability to prioritize work and manage multiple projects at one time
  • Selfdirected (some work will be remote); willing to try different avenues to solve problems
  • Basic HTML knowledge and experience with a content management system such as Adobe Experience Manager
  • Basic image production skills in Photoshop or similar tool

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