Ecommerce & Digital Marketing Manager

hace 3 meses

Bogotá, Colombia Galderma A tiempo completo

Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Because we understand that the skin, we are in shapes our lives, we are advancing dermatology for every skin story.

We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day. We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee.

At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.

Location: Bogotá, Colombia.

Objective : Drive the brands e-commerce success across the diverse and dynamic market. Strategic thinker and hands-on doer, passionate about crafting data-driven marketing campaigns that resonates with our target audience and fuel online sales growth. Provide input to and lead implementation of Digital Marketing / Media plans and programs and manage marketing, merchandising, creative strategies and affiliated programs to promote organization's products and services through the Internet or other digital channels to increasing exposure to and business from the target audience.

Responsibilities:

Oversee all aspects of online marketing channels including paid media ( search, social, display), organic search performance and developing a strong influencer marketing platform.  Collaborate with cross-functional teams to ensure seamless online costumer journeys and brand consistency.  Lead a performance team that analyze data and campaign performance to identify online sales opportunities. Stay ahead of the curve on e-commerce trends and best practices in our costumers , proposing innovative initiatives to drive engagement and sales. Manage relationship with key e-commerce partners and marketplaces providing direction to the team. Anticipate usage trends of the organization’s digital platforms, including number and quality of visitors and advertising campaign impact.

Profile:

Master's / Bachelors Degree in related fields. Advanced English level.

Minimum 4-5 years of experience in e-commerce and retail media strategies Proven track record of success developing and executing data-driven marketing campaigns Strong understanding of the colombia e-commerce ecosystem Excellent analytical and problem-solving Strong communication, collaboration and organization skills Project and budget management

Employer's Rights:

This job description does not list all the duties of the job. You may be asked by your supervisors or managers to perform other duties. You will be evaluated in part based on your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not a contract for employment, and either you or the employer may terminate employment at any time, for any reason. In addition, reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.

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