Google Ads Specialist
hace 2 semanas
Mission & Responsibilities
- Set up and implement media tracking and analytics
- Provide custom client solutions to specific client tracking needs
- Promptly resolve ad serving, tagging strategies, tracking issues
- Evaluate, recommend and manage Ad servers
- Improve data quality to ensure campaigns are structured in a way to produce optimal data outputs
- Work with Intelligence teams to ensure optimum data capture
- Participate in identifying opportunities to improve the trafficking process and automate specific tasks
Qualifications & Languages
- Bachelor's or Master's degree in Management, Technical or Engineering field
- Languages: English (Intermediate)
Previous Experience & Industry Background
- 2+ years of experience in digital, analytics or advertising technologies
- Media, Data, Adtech, Brand
Soft Skills & Competencies
- Analytics
- Advertising technologies
- Digital marketing
- Adserving
- Tracking technologies
- Delivery of digital campaigns
- Customer service orientation
- Analytical
- Data driven
- Technology minded
- Problem solving
- Communication
Technical Skills
- Advertising technologies (i.e. Google stack: GA-Premium, BigQuery, GTM, DoubleClick; Tag and Data Management: TMS, DMP platforms; Adservers: Mediaplex, Atlas, Celtra, InMobi)
- Marketing technologies (i.e. Adobe Marketing Cloud)
- Programing languages (i.e. Javascript, HTML)
- Office softwares
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