SDR Colombia

Sales Development Representative

Short Description

: You will be responsible for outbound sales prospecting, generating and qualifying new leads, and moving them through the sales pipeline until they're ready to talk to our account executives.

You will have value-adding conversations with our future customers and lead them through the sales cycle. As a quota carrier, you will collaborate to develop the market by generating new business pipeline in target accounts.

Three Core Skills

: (i) Process oriented, organised & numbers driven (ii) Ability to multitask, working on several deals in parallel and keeping track of your pipeline (iii) Active listening, speaking customer's language, leading conversations & objection handling 

One Requirement

: Be 'cool'

Language Requirements

: Native-level Spanish - English is a plus

Location

: Bogotá, Colombia

Start date

: February 2026

What makes Payflow unique?

The 21st century is the start of the on-demand revolution. Booking an Uber takes 2 seconds from your phone. Ordering a Rappi takes 5 seconds. Starting your favourite series takes an instant on your TV.  And now, accessing your salary can be the same. 

Payflow's mission

is simple - we aim to bring financial wellbeing to everybody through financial education and access to fair and socially responsible financial products - offering employees the revolutionary social benefit that allows them to access their earned wages instantly, rather than waiting until payday. In addition, our product Flexflow allows all employees to buy services and products with savings up to  25%, and therefore having up to 1.000 euros extra liquidity per year. 

• Is it challenging?

Of course yes
- Are we ready to do whatever it takes to make it happen?

Yes - to the moon and beyond
- Want to be part of this amazing team?

Join us

Ok, but what is the SDR role about?

Our VP of Sales LatAm will mentor our SDR.

As an SDR (Sales Development Representative), you will be part of a larger international team of around 75 people (more than 15 nationalities). 

We are looking for a motivated, hard-working, and resilient SDR who is hungry to participate in growing the next successful Y-Combinator venture.

More specifically, some of the key tasks are: 

• Engaging with customers

via telephone and email to analyse their needs
- Cold calling

and email to generate new opportunities
- Proactively
seek new business

opportunities in the market
- Generate leads and build relationships:

by nurturing warm prospects and finding new potential sales outlets
- Represent our company's products:

starting with a comprehensive understanding and leading to customer research to identify how our solutions meet needs
- Prioritize clients and define approach mechanism:

Define and segment clients based on relevance and priorities
- Manage and maintain a pipeline of interested prospects

and engage sales executives for the next steps
- Reach out to new leads: Research and evaluate additional leads/prospects through creative research (web, databases, calls, LinkedIn, partners, etc.)
- Prepare reports and keep track of sales cycle:

Weekly and monthly reports to keep track of progress and sales funnel
- Conducting business dealings

in a professional, proactive manner as the first point of contact with our customers

What do we offer?

• Competitive compensation package OTE (On Target Earnings): 9-11M COP/monthly
• Base salary (3,5-4M COP/monthly)

+
very competitive variable salary (5,5-7M COP/monthly paid quarterly)
- A clear career plan to kickstart your career in software sales. If you perform well, you can get promoted
- Opportunity of early promotions in 4 and 6 months based on performance and objectives attainment
- Be part of one of the fastest growing fintechs in Colombia, there is plenty of room for personal and professional development.
- Be part of one of the first start-ups in Colombia to be part of Y-Combinator and help us to continue in hyper-growth mode, in Colombia and beyond
- The opportunity to learn a lot. If you are ambitious and like winning, there is no better place to grow and improve
- Benefits such as sodexo
- A young and ambitious team that knows when to work but also when to have fun (company events, weekly lunches, beers , etc.)
- Off-site events to celebrate (e.g. 'Retreats) when we meet our objectives as a team
- 15 days of holidays + 4 additional days of holidays for team building activities.

Sounds cool What are we looking for?

More than everything else, we are looking for someone excited to join us and excited to help us to reach our challenging objectives.

We are working hard to reach our goals, and we expect you to do the same

This is a description of our 'ideal candidate':

• Relevant Bachelor degree
• Some sales experience that can be non-sw related
  (retail, travel agencies, even if you sold something that was spare in your garage that's relevant too) (If you do not have any work nor sales experience but you want to acquire it, don't hesitate to apply either)
• A strong entrepreneurial mindset and the drive to do whatever
• Achieve monthly qualified lead/meeting quotas
• Highly motivated for a career in sales and results-oriented
• An engaging and effective communicator
• Detail-oriented, tenacious, responsible and self-motivated
• Experience generating warm leads via cold calling, LinkedIn messaging, and other sales tools
• Ability to learn quickly and familiarity with metric-driven sales
• Interest in social impact, employee benefits, and/or payments technology

Any other tips for the interview?

The process we use is the following: 

Round 1:

15 mins

-
Miguel, VP Sales LatAm

• Motivation to join and test your selling ability. We will test your motivation to join Payflow, your previous experience, your understanding of our product, and your role.

Round 2:

45 mins

-
Miguel, VP Sales LATAM

or
Ramon, VP Sales Spain

• Role plays in your day-to-day as an SDR

Round 3:

30 mins

-
Javier, CFO and CRO

or 
Benoit, co-founder

• Culture, values and some additional role plays in day-to-day as SDR

Want some TIPS for your interview?
We like winning

And we want you to be the same That's why our core values spell TIPS.

Sounds weird? Here are the whys:

T
ry:

Say 'yes' before 'no'

I
mprove:

Never Settle

P
ush:

Work hard but smart

S
mile:

Good vibes only

We are building a company based on these values, and we want you to know them in advance