Marketing Specialist

hace 2 semanas


Bogotá, Bogotá D.E., Colombia Aleph A tiempo completo US$30.000 - US$60.000 al año
Are you ready to join our digital revolution journey? 
At Aleph, we're not just part of the digital advertising landscape—we're shaping its future. Representing the world's leading platforms, including TikTok, Amazon, Google, and nearly 55 others, we operate in 130+ markets across new and existing geographies.
Our mission is to empower advertisers and brands to unlock the full potential of these platforms' advertising capabilities. By fostering long-lasting partnerships, we create limitless opportunities for people and businesses to advertise effectively at both local and global levels.
With a presence spanning continents, Aleph offers you the chance to be part of a fast-growing, innovative team where your work makes a direct impact. If you're ambitious, forward-thinking, and eager to thrive in a dynamic, global environment, Aleph is the perfect place to build your career.
As a Marketing Specialist for LATAM at Aleph Group, you will be an integral member of the regional marketing team, focusing on the execution and coordination of B2B marketing initiatives. Your primary role is to support the regional strategy and contribute to building the presence and awareness of Aleph and its priority partners across LATAM markets. You will coordinate project timelines and asset delivery while working closely with the Regional Marketing team, the Global Marketing team, and cross-functional partners in sales and communications to ensure the seamless execution of marketing campaigns and brand activations.
Main position holder duties: 
-Support the Regional Marketing Strategy: Assist the Regional Marketing Manager in applying the B2B marketing strategy and tactics to support key sales objectives within LATAM. -Ensure Alignment: Help ensure that all executed marketing activities adhere to the overall global marketing strategy and the priorities set by the Regional Sales and Marketing Teams.  -Coordinate Execution: Coordinate the regional and local execution of marketing initiatives to engage the local advertiser communities regularly (e.g., managing logistics for Events, gathering content, organizing swag, distributing materials, etc.). -Localize Messaging: Partner with cross-functional teams and partners to adapt global messaging into precise, persuasive, and locally relevant communications and assets. -Vendor Management Support: Coordinate with external vendors (like PR and Event agencies) to facilitate the execution of local awareness and activation initiatives in the countries of the region.
Requirements:
-Requires undergraduate degree level or advanced vocational qualification preferably in: Marketing Management, Business Administration or similar -Position requires at least 2 years of experience in B2B Marketing in more than 1 market in LATAM -Familiarity with the Digital Advertising Ecosystem: Basic understanding of digital advertising, ad tech platforms, and key components of data-driven marketing. -Working Knowledge of B2B Marketing: Experience supporting B2B marketing initiatives within a digital landscape, ideally in the advertising or technology sector. -Data Analysis & Measurement Support: Demonstrated ability to assist in the analysis of campaign performance metrics and support efforts to gather data for optimization and ROI reporting. -Collaboration Experience: Experience assisting with or supporting co-marketing campaigns and activities involving external partners or vendors. -Local Market Awareness: Ability to quickly adapt communication and execution plans to different local markets, showing sensitivity to cultural nuances. -Clear Communication Skills: Strong ability to communicate clearly and professionally, both verbally and in writing, when interacting with internal and external stakeholders. -Event Coordination Support: Experience coordinating logistical elements for events or webinars (virtual and in-person), including managing vendor needs, supplies, and timelines.
Desired skills:
C1 EnglishRelevant experience, with progressively increasing responsibilityExcellent stakeholder management, presence and interpersonal skillsOutstanding execution and problem-solving skills, resourcefulness, and attention to detailIllustrated track record working across complex and fast-moving cross-functional environments
This is a hybrid position and requires occassional travel. Why Join Us?
Aleph is a place of many cultures, perspectives, and talents. We support each other, creating an environment of giving and receiving. We value partnership and communication because we believe it takes a group of people to achieve great things. We are energized by our ever-changing industry, our curiosity keeps us learning and seeking out new opportunities.  
We stay flexible and adaptable, and believe in moving with the speed of change. We encourage everyone to strive for more, providing our internal talent with growth opportunities and the ability to learn together. 
"Share our similarities, celebrate our differences." – M. Scott Peck
#ALEPH
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