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As a Social Media Manager, you will develop, implement, and manage our organization's social media strategy to enhance brand awareness, drive traffic, and foster engagement with our target audience. You will be expected to stay up-to-date with the latest social media trends, technologies, and best practices to improve our social media presence and effectiveness continually. Digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.
**Responsibilities**:
Perform research on current benchmark trends and audience preferences.
Design and implement social media strategy to align with business goals Set specific objectives and report on ROI
Generate, edit, publish, and share engaging content daily (e.g., original text, photos, videos, and news)
Communicate with followers, respond to queries promptly, and monitor customer reviews.
Suggest and implement new features to develop brand awareness, like promotions and competitions.
Research & Analysis ( Competitive Research)
Knowledgeable Optimizing Social SEO (Tags, Hashtags, Descriptions)
Scheduling and promoting content online, including forums and social media comments.
Posting on social media platforms (Instagram, Tiktok, X, Youtube, LinkedIn) and engaging daily on social media with consistent tone and voice
Outbound and inbound outreach within Instagram's social media platform
Become an extension of the company’s brand to connect with existing customers and acquire new ones
Analyze the company’s social strategy to make frequent improvement suggestions
Stay up to date with new and emerging trends to help keep the company’s social media
**Requirements**:
Proven work experience as a Social media manager
Hands-on experience in content management Excellent copywriting skills
Ability to deliver creative content (text, image and video)
Extensive knowledge of a variety of current social media platforms
Solid understanding of SEO, keyword research, and Google Analytics
Knowledge of online marketing channels
Excellent communication skills
Analytical and multitasking skills
Critical thinking and problem-solving skills
Team player
Ability to develop the right voice for each social media platform
Proven ability to build social media communities.
In-depth knowledge of social media platforms, trends, and best practices
Familiar with design tools (e.g., Canva, Adobe Creative Suit) is a plus
**Job Type**: Part-time
Pay: From $9,452 per hour
Expected hours: 5 - 10 per week