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Market Performance Analyst
hace 3 semanas
We believe in a world where growth thrives across borders and cultures. That's why our Founder and CEO Rick Hammell started Atlas, coining the term Employer of Record (EOR) simultaneously. As an EOR, Atlas employs people to work for companies anywhere in the world. Before we came along, the only businesses offering a similar solution were essentially brokers. They'd outsource your HR and payroll services to third-party providers in different countries. Today, we're the only 100% Direct EOR in the world, partnering with clients to get to market 82% faster, at a reduced cost, and with lower risk through local expertise in over 160 countries.
Atlas technology powers the idea that companies can employ whoever they want, wherever they are in the world. Through our cloud-based platform, we deliver the Human Resources infrastructure that underpins international growth, leaving companies free to focus on the strategy that makes it happen. We partner with our clients through their international life cycle from the first dip in the global pool until the moment it's time to set up their own entities and run payroll. Atlas is here from point A to point Z.
The future of work is borderless, and so are we. So, it helps that our people are located around the globe — in the US, UK, India, China and beyond — and speak 90+ languages. Diversity and inclusion are at our core.
We're excited about our next phase of growth. We're launching new tech, adding new solutions and now we're looking for YOU — eager for a challenge, energized by innovation and aligned with our mission to deliver a future of work without borders.
The Market Performance Marketing Analyst is responsible for overseeing the daily, weekly, and monthly tasks related to developing reporting templates, collecting and analyzing data, and providing recommendations to our marketing leaders. The work initiatives associated with this role include tracking and measurement (with an emphasis on digital marketing and ecommerce), data visualization, testing and evaluation, data integration and statistical modeling.
**Key Responsibilities**
- Planning and executing measurement plans for digital media, social marketing, digital commerce and retail/shopper marketing campaigns.
- Development of reporting templates and dashboards in Excel, PowerBi, Tableau, QlikView/
- Understanding disparate data sources and Ecommerce, Operational Performance, Social Commerce, Social Media toolsets for collating data through their interface or through the API.
- Developing performance reporting presentations by partnering with media team to develop a cohesive story that represents the client's business.
- A clear understanding of structured and unstructured data to process, analyze, massage and store for building queries based on business questions.
- Help define measurement strategy and overall planning for customers.
- Participate in new project development and new business efforts as needed
**About You**
- 3-5 years of experience in a quantitative data driven field. 4-year degree.
- Knowledge of ad technologies and research techniques (how they work and how to troubleshoot) as well knowledge of customer measurement.
- Experience with concepts of database design and SQL including thorough knowledge of Mongo Db and/or Elastic Search as well as JSON/BSON data structure.
- Highly proficient with Excel and PowerBi. Familiarity with Tableau and Qlikview preferred.
- Experience/familiarity with digital ad effectiveness research. Experience/familiarity in SAS, SPSS, R or other advanced analytics software packages.
**What We Offer**
- The opportunity to work with a purpose — simplifying global expansion while supporting sustainable communities around the world
- A diverse and inclusive environment, with over 40 nationalities represented, 90+ languages spoken, and a workforce made up of 52% women
- Flexible PTO and birthdays off
- Growth and development opportunities with access to Coursera - a leading learning and certification provider
- The opportunity to challenge yourself in a high-performing organization and leave each day knowing you have made an impact.
This position description may not describe all duties, responsibilities, and skills associated with this position. It is intended to portray the major aspects of the job. Other duties or skills may be required.
