Data Operations Strategist

hace 3 días

Colombia Tbwa ChiatDay Inc A tiempo completo

We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services.

As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, Creative, and Web Development. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.

At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.

Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

Proficiency in spoken and written English at an advanced level is required for this role.

A day in the life:

  • The Data Ops Strategist plays a critical role in ensuring the accuracy, reliability, and accessibility of our data infrastructure. You will be the first line of defense for troubleshooting and resolving data-related issues, providing timely and effective support to internal and external stakeholders. This role demands a unique blend of technical expertise, problem-solving skills, and a customer-centric approach.

Responsibilities:

  • Provide Tier 1 support for escalated issues related to Looker Data Studio reports, performance pacing sheets (reports), Google Tag Manager, and other tagging discrepancies.
  • Implementation and audits of GA4, GTM, and marketing pixels.
  • Troubleshoot and resolve data discrepancies, ensuring data integrity and accuracy.
  • Assist users with navigating and interpreting data visualizations and reports.
  • Collaborate with cross-functional teams to identify and address data quality issues.
  • Maintain up-to-date knowledge of data management best practices and industry trends.
  • Document and communicate troubleshooting steps and resolutions effectively.

Role Requirements:

  • Strong proficiency in Looker Studio, Google Tag Manager, and Google Sheets.
  • Strong knowledge of data collection best practices (event naming, campaign and UTM tracking).
  • Understanding and ability to implement server-side tracking and technologies.
  • Solid understanding of data visualization principles and techniques.
  • Excellent analytical and problem-solving skills.
  • Exceptional communication and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Bachelor's degree in a related field (e.g., Computer Science, Data Analytics, Information Technology).
  • 1-2 years of experience in a data support or analytics role.
  • Hands-on experience with data visualization tools and web analytics platforms.
  • Familiarity with data management and quality assurance principles.

Key Performance Indicators (KPIs)

  • Tasks completed on or before due date (90%)
  • Blended internal client satisfaction score (4.5/5.0)
  • Was the task completed to your expectation? Task Completed on time?
  • Level of Communication

Most Important Things (MITs)

  • Strong proficiency in Looker Studio, Google Tag Manager, and Google Sheets.
  • Strong knowledge of data collection best practices (event naming, campaign and UTM tracking).
  • Understanding and ability to implement server-side tracking and technologies.

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.

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