Senior Programmatic Trading Strategist
hace 1 semana
Job Summary
As a Senior Programmatic Trading Strategist at GroupM Nexus, you will be responsible for developing and executing strategic plans to drive performance and innovation in programmatic advertising. The ideal candidate will have a deep understanding of programmatic execution, data partnerships, and audience targeting strategies.
Key Responsibilities:
- Develop and execute strategic plans to drive performance and innovation in programmatic advertising
- Collaborate with cross-functional teams to ensure fiscal accountability, secure performance, and audience insights
- Manage campaign setup and execution across different platforms, including trading (DSPs)
- Advises on key programmatic trends, client insights, campaign next steps, and growth opportunities
Requirements:
- Bachelor's Degree with a minimum of +1.5 years of relevant industry experience
- In-depth knowledge of DSP capabilities, programmatic execution, verification partners, and data partnerships
- Thorough knowledge of audience data that can be applied to media buying and audience targeting strategy
- Familiarity with advanced optimization strategies to deliver against performance KPIs and budget growth
About GroupM Nexus
GroupM Nexus is the industry's largest community of performance marketing experts designed to drive performance and innovation at scale for GroupM's agencies and clients. With the most platform accreditations in the industry combined with proprietary technology, media, and solutions, culture of continuous innovation and scaled partnerships, GroupM Nexus consistently sets new benchmarks for effectiveness and efficiency across all forms of media to drive growth for the world's leading advertisers.
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