Influencer Marketing Specialist
hace 2 días
Company Overview
WITHIN is a pioneering Performance Branding company that collaborates with prominent global brands to drive business growth through innovative marketing strategies. Our integrated operating model streamlines the traditional marketing silos, enabling us to work closely with our brand partners and align marketing strategies with core business objectives.
We pride ourselves on being a trusted business partner, acting as a fiduciary to client needs above our own. Our teams have the ability to work with iconic brands such as The North Face, Timberland, Movado Watches, and Jose Cuervo.
Salary
The estimated salary for this role is $60,000 - $80,000 per year, based on your location in Bogotá, Colombia.
Job Description
You will play a pivotal role in the success of our influencer marketing campaigns as an Influencer Strategist. Your responsibilities will include:
- Identifying suitable influencers for client campaigns
- Conducting research to assess influencer suitability based on client needs, audience demographics, and alignment with the brand
- Casting templates creation, including influencer engagement metrics, audience profiles, and other relevant details
- Strategic sourcing of influencers relevant to the client and/or campaign
- Client communication and facilitation between the influencer team and talent agencies
- Administrative support, including shipping influencer products, tracking information, and maintaining mailing addresses
- Coordinating with local vendors when necessary to fulfill campaign requirements
Required Skills and Qualifications
To be successful in this role, you should have:
- Bachelor's degree in Marketing, Communications, or a related field (preferred)
- Previous experience in influencer marketing or digital marketing (a plus)
- Strong organizational and project management skills
- Excellent communication and interpersonal skills
- Familiarity with influencer marketing tools and platforms (Experience with Creator IQ is a plus)
- Ability to work independently and as part of a team
- Detail-oriented and capable of managing multiple tasks simultaneously
- Proactive problem-solving and decision-making skills
Benefits
We offer a competitive salary and benefits package, including:
- Base salary DOE
- Unlimited vacation policy
- Monthly phone/internet and food stipend
- Health insurance coverage
- Professional Development Program
- Hybrid work arrangement (based in Bogotá, Colombia)
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