Digital Brand Strategist

hace 3 semanas


Bogotá, Bogotá D.E., Colombia myGwork A tiempo completo
Job Description:About the Role:

Hogarth, a Global Content Experience Company, is seeking a skilled Digital Brand Strategist to help clients navigate the ever-changing landscape of content experience. As a key member of our team, you will develop integrated and personalized brand strategies for clients, encompassing all channels.

Key Responsibilities:
  • Develop and implement digital media strategies, leveraging expertise in platforms, formats, content marketing, SEO/SEM, and digital advertising.
  • Analyze market trends, competitor activity, and client needs to identify opportunities and ensure relevance to the target audience.
  • Create strong creative briefs that inspire the creative team and ensure brand consistency across all platforms.
  • Collaborate closely with creative, account, and data analysis teams to translate client needs into actionable digital strategies.
  • Lead market research, competitor analysis, and data analysis to identify key insights driving strategic decision-making.
  • Stay up-to-date with emerging digital trends and develop proposals to capitalize on opportunities for clients.
  • Develop concise reports and presentations to communicate findings and recommendations to clients and internal teams.
  • Design and plan engaging content for various platforms, adapting tone and format to suit the audience.
  • Configure, execute, and optimize paid advertising campaigns on platforms like Meta Ads, TikTok Ads, and YouTube Ads, maximizing ROI.
  • Platform management: supervise and manage profiles on social media platforms like Facebook, Instagram, TikTok, and YouTube.
Requirements:
  • Bachelor's degree in Advertising, Marketing, Communications, or related field.
  • Minimum 6 years of experience in brand strategy, digital planning, ideally in an agency or similar environment.
  • Strong understanding of the digital landscape, including social media advertising, SEO/SEM, content marketing, email marketing, etc.
  • Excellent analytical skills and ability to interpret data and translate it into actionable insights.
  • Experience in managing social media platforms and creating engaging content.
  • Familiarity with data analysis tools like Google Analytics, Meta Insights, Hootsuite, etc.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to effectively manage multiple projects and priorities.
Preferred:
  • Familiarity with data visualization tools like Power BI, Tableau, or Data Studio.
  • Experience in predictive analysis and data modeling.
  • Knowledge of agile working methodologies.

Hogarth is an equal-opportunity employer, committed to creating an inclusive culture that values diversity, equity, and inclusion. We welcome applications from everyone and strive to recruit people from diverse backgrounds.


  • Digital Brand Strategist

    hace 4 semanas


    Bogotá, Bogotá D.E., Colombia MediaCom A tiempo completo

    Job Description: Digital Brand StrategistThe Digital Brand Strategist is responsible for bringing the brand vision to life in the region, fostering collaboration between global, regional, and local teams to ensure successful campaign execution.This role demands expertise in strategy, digital innovation, leadership, teamwork, and measurement.Main...


  • Bogotá, Bogotá D.E., Colombia MediaCom A tiempo completo

    Digital Branding Strategist RoleAs a Digital Branding Strategist at MediaCom, you will be responsible for bringing the brand vision to life in the region. This involves connecting and articulating information from global, regional, and local teams to ensure successful campaign execution.Main responsibilities:Develop and execute brand strategies that...

  • Global Brand Strategist

    hace 4 semanas


    Bogotá, Bogotá D.E., Colombia Edgewell Personal Care A tiempo completo

    You're looking for a career that combines challenge and purpose. We're a global consumer goods business with a portfolio of over 25 brands, and we're looking for a talented individual to join our team as a Global Brand Strategist.This role is perfect for an ambitious and results-driven professional who wants to make their mark and let their personality...

  • Brand Strategist Expert

    hace 2 semanas


    Bogotá, Bogotá D.E., Colombia myGwork A tiempo completo

    Hogarth, a global content experience company, is seeking a Brand Strategist Expert to join its team. As a key member of the team, you will be responsible for developing and implementing integrated and personalized brand strategies for clients across all channels.Main ResponsibilitiesDevelop comprehensive brand strategies that meet client needs and...


  • Bogotá, Bogotá D.E., Colombia myGwork A tiempo completo

    About the RoleHogarth, a global content experience company, is seeking a skilled Social Strategist Specialist to join their team. As a key member of the marketing team, you will be responsible for developing and executing comprehensive digital marketing strategies that drive business growth and engagement.Key ResponsibilitiesDevelop and implement integrated...


  • Bogotá, Bogotá D.E., Colombia Publicis Groupe A tiempo completo

    Job Title: Digital Communication StrategistPublicis Groupe is seeking a skilled Digital Communication Strategist to join our team.Company Overview:We are a leading global marketing, media, and digital services company that helps clients unlock growth through better and faster brand building. Our goal is to deliver transformative business results for clients...


  • Bogotá, Bogotá D.E., Colombia BruntWork A tiempo completo

    Digital Marketing StrategistAt BruntWork, we're seeking a highly skilled and innovative Senior Digital Marketing Strategist to spearhead our digital marketing initiatives. This is an exceptional opportunity to showcase your expertise in social media management, content creation, and newsletter marketing while driving business growth.As a key member of our...


  • Bogotá, Bogotá D.E., Colombia Scalejet A tiempo completo

    Scalejet, an innovative company, is seeking an experienced Digital E-Commerce Marketing Strategist to drive growth in the e-commerce space. This role will focus on developing and executing digital marketing campaigns across multiple channels, improving the customer journey, and maximizing brand presence on social media, email, and other key platforms.Taking...


  • Bogotá, Bogotá D.E., Colombia Diageo A tiempo completo

    The Cultural Brand Strategist role at Diageo is a pivotal position that requires a seasoned professional with extensive experience in Culture Marketing.Based in Bogota, Colombia, this individual will be responsible for leading the 'Into Culture' strategy and execution on our luxury brands in the market.We're seeking a strategic marketer with expertise in...


  • Bogotá, Bogotá D.E., Colombia The Global Talent Co. A tiempo completo

    About Us: The Global Talent Co. bridges the gap between leading global tech companies and talented professionals worldwide, offering stable employment, competitive compensation, career growth, and a supportive community of like-minded marketing experts.This Role: We're seeking a creative and strategic Digital Experience Strategist to join our team in...


  • Bogotá, Bogotá D.E., Colombia Publicis Groupe A tiempo completo

    Publicis Global Delivery is the talent powerhouse of Publicis Groupe, a global communications group. We prioritize hiring and developing exceptional professionals worldwide to deliver outstanding work for prominent clients.About UsWe are over 1,700 passionate employees in LATAM who drive innovative solutions and love to push boundaries. If you're a...

  • Creative Strategist

    hace 2 semanas


    Bogotá, Bogotá D.E., Colombia Media A tiempo completo

    Job DescriptionWe are seeking a highly skilled Creative Strategist to join our team in global brand marketing. As a key member of our creative department, you will be responsible for developing and executing innovative marketing strategies that drive business results.Job ResponsibilitiesReceiving briefs and fully understanding the client's needs and...


  • Bogotá, Bogotá D.E., Colombia Within A tiempo completo

    About UsWithin is a Performance Branding company that partners with top brands to drive business growth through innovative marketing strategies. Our integrated operating model breaks down traditional marketing silos to create a seamless experience across creative and media, performance and brand, and media channels. With a full suite of offerings including...


  • Bogotá, Bogotá D.E., Colombia The Global Talent Co. A tiempo completo

    **About the Role**The Global Talent Co. is seeking an experienced Digital Experience Strategist to join our team. As a key member of our digital innovation group, you will be responsible for driving customer satisfaction and loyalty through creative online solutions.In this role, you will collaborate with cross-functional teams to develop a top-tier customer...


  • Bogotá, Bogotá D.E., Colombia Sagan A tiempo completo

    Sagan is an exclusive membership community for top executives, founders, and CEOs seeking to hire and maximize the impact of international talent. With a focus on US-based businesses, we bridge the gap between global talent and American companies, connecting candidates from vibrant regions with leading American companies.We are seeking a creative and driven...


  • Bogotá, Bogotá D.E., Colombia Publicis Global Delivery A tiempo completo

    About Publicis Global DeliveryWe are a leading digital marketing agency that delivers innovative solutions to our clients. Our team is passionate about staying ahead of the curve and pushing the boundaries of what's possible in the digital landscape.Job SummaryWe are seeking a highly motivated and experienced Digital Campaign Strategist to join our team. As...


  • Bogotá, Bogotá D.E., Colombia Urban Insight, Inc. A tiempo completo

    Urban Insight, Inc.We're a leading digital agency with 35+ team members, working with some of the best-known museums, nonprofits and other institutions. Our mission is to create innovative websites and web applications that make a difference.Job DescriptionWe're seeking a creative and analytical Digital Marketing Strategist to own and grow our marketing...


  • Bogotá, Bogotá D.E., Colombia AgileEngine A tiempo completo

    AgileEngine, a leading custom software solutions provider, is seeking a skilled Digital Advertising Strategist to join our team. We offer a dynamic work environment where you can grow professionally and contribute to award-winning projects.As a Digital Advertising Strategist, you will be responsible for developing and executing paid media strategies across...


  • Bogotá, Bogotá D.E., Colombia Torre A tiempo completo

    About the Role:We are seeking a highly skilled Digital Content Strategist to join our team at Torre. As a key member of our marketing department, you will be responsible for developing and implementing a comprehensive social media strategy that aligns with our brand goals and objectives.Key Responsibilities:• Develop and execute a social media content...

  • Digital Media Strategist

    hace 1 semana


    Bogotá, Bogotá D.E., Colombia Publicis Global Delivery A tiempo completo

    About the RoleWe are seeking a highly skilled Digital Media Strategist to join our team at Publicis Global Delivery. This role is responsible for leading digital campaigns for assigned advertisers, focusing on implementation, optimization, and reporting of paid media advertisements.Key ResponsibilitiesDevelop and execute digital marketing strategies to...