Audience Development and Engagement Manager

hace 1 día

Bogotá, Bogotá D.E., Colombia EnsembleIQ A tiempo completo

About EnsembleIQ

EnsembleIQ is a leading provider of actionable insights and connections powering business growth throughout the path to purchase. We help retail, technology, consumer goods, healthcare, and hospitality professionals make informed decisions and gain a competitive advantage.

Audience Development and Engagement Manager Role

The Audience Development and Engagement Manager is an integral member of the EnsembleIQ team, responsible for strategic planning and execution to acquire, engage, and retain audiences. This role focuses on audience development for events, digital, and print products, and develops and leverages internal and external platforms to drive targeted growth, engagement, and retention.

Key Responsibilities

  • Create and activate audience acquisition, engagement, and retention plans
  • Develop and manage messaging strategy to connect with customers and convey product benefits and value proposition
  • Manage magazine strategy and execution to deliver print and digital circulation goals
  • Manage brand Audience Development budget and forecasting
  • Conduct thorough research and develop customized and targeted audience lists for all products
  • Plan and execute campaigns designed to achieve audience goals by leveraging owned platforms, social media, email, partnerships, and paid media platforms
  • Oversee all campaign activity to ensure timely delivery and measurable results
  • Ensure consistency across all platforms
  • Work with the Data Analytics Automation Manager to identify reporting needs and activate automated conversion strategies
  • Coordinate with internal and external stakeholders to track deliverables and timelines and provide consistent monthly progress reports
  • Perform competitive analysis and deliver strategic recommendations across product lines
  • Collaborate with Audience Development Specialist(s) to create and activate comprehensive, targeted audience marketing plans
  • Work with Experience and SEO Manager and Brand teams to create and secure templates and collateral materials for audience acquisition and retention campaigns
  • Lead strategies that support prospect-list growth and database goals
  • Manage the brand's monthly audience data reporting, analysis, and strategy
  • Implement data-driven insights to improve engagement and conversion rates

Requirements

  • Bachelor's degree in Marketing, Business Development, Analytics, or a related field
  • At least 5+ years' experience in audience acquisition, development, or data growth roles with print and digital media experience
  • Media audience experience preferred
  • Healthcare and pharmaceutical industry knowledge preferred
  • Familiarity with Canadian Anti-Spam Legislation (CASL) and compliance standards for email marketing and communications
  • Experience with segmenting data in marketing automation tools
  • Significant knowledge of email marketing system ESP - Marketo a plus
  • Ability to translate data into actionable next steps/report outs/year over year changes
  • Familiar working on multichannel audience campaign planning
  • Demonstrated ambition and enthusiasm when taking on challenges

What We Offer

At EnsembleIQ, we offer a competitive compensation package that values your contributions. You will also have opportunities for professional development and will be a part of a collaborative and supportive working environment where you will play a vital role in our mission to empower businesses and professionals by providing actionable insights and connections.

  • Audience Development and Engagement Manager

    hace 3 días

    Bogotá, Bogotá D.E., Colombia EnsembleIQ A tiempo completo

    About EnsembleIQ: As a leading provider of actionable insights and connections, EnsembleIQ empowers businesses and professionals to make informed decisions and gain a competitive advantage. Our team is dedicated to delivering the most trusted business intelligence from industry experts, creative marketing solutions, and impactful event experiences that...

  • Audience Development Specialist

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia EnsembleIQ A tiempo completo

    About EnsembleIQEnsembleIQ is a leading provider of business intelligence and marketing solutions, recognized for its commitment to career growth, leadership, and innovation. Our mission is to empower professionals across industries with actionable insights and connections that drive business success.About the RoleWe are seeking a highly skilled Audience...

  • Business Development Manager

    hace 1 mes

    Bogotá, Bogotá D.E., Colombia Australian Trade and Investment Commission A tiempo completo

    Job Title: Business Development ManagerJoin the Australian Trade and Investment Commission as a Business Development Manager and play a key role in promoting education opportunities for students from Colombia.About the RoleWe are seeking a highly motivated and experienced Business Development Manager to join our Latin America Education team. As a Business...

  • Social Media Engagement Specialist

    hace 1 día

    Bogotá, Bogotá D.E., Colombia Intuitive Solutions A tiempo completo

    Role OverviewWe are seeking a skilled Community Manager to join our remote team at Intuitive Solutions. This role is crucial for fostering engagement and growing our online presence.Key ResponsibilitiesCreate and schedule engaging content across social media platforms to increase follower count and enhance brand visibility.Interact with followers through...

  • Social Media Engagement Specialist

    hace 1 semana

    Bogotá, Bogotá D.E., Colombia Intuitive Solutions A tiempo completo

    Role Overview:We are seeking a highly skilled and dedicated Community Manager to join our remote team at Intuitive Solutions. This role is crucial for fostering engagement and growing our online presence.Key Responsibilities:Create and schedule engaging content across social media platforms to captivate our audience.Interact with followers through direct...

  • Business Development Manager

    hace 1 mes

    Bogotá, Bogotá D.E., Colombia Australian Trade and Investment Commission A tiempo completo

    Job Title: Business Development ManagerJoin the Australian Trade and Investment Commission (Austrade) as a Business Development Manager in Bogota, Colombia, and play a key role in promoting education opportunities for students from Colombia.About the RoleThe successful candidate will be part of the Latin America Education team, responsible for identifying...

  • OFSAA Engagement Lead/Manager

    hace 1 mes

    Bogotá, Bogotá D.E., Colombia Oracle A tiempo completo

    Job DescriptionJob Title: OFSAA Engagement Lead/ManagerJob Summary:We are seeking an experienced engagement management professional to join our team at Oracle. As an OFSAA Engagement Lead/Manager, you will be responsible for delivering quality work products as part of customer engagement. You will operate independently to implement Oracle products and...

  • Digital Marketing and Community Engagement Specialist

    hace 6 días

    Bogotá, Bogotá D.E., Colombia BruntWork A tiempo completo

    Job Title: Marketing and Community ManagerThis is a remote position with BruntWork, offering a unique opportunity to develop and implement comprehensive social media strategies for both the digital planner and Podcast across various platforms.Key Responsibilities: Develop and implement data-driven social media strategies that resonate with target audiences...

  • Business Development and Growth Strategist

    hace 1 día

    Bogotá, Bogotá D.E., Colombia Stott and May A tiempo completo

    Job OpportunityStott and May is seeking a Business Development and Growth Strategist to drive the expansion of our DeFi Protocol. The ideal candidate will have a proven track record of driving growth and creating strategic partnerships.Key Responsibilities:Develop and execute a growth strategy for the ProtocolIdentify and pursue new business opportunities in...

  • Learning and Development Manager

    hace 4 semanas

    Bogotá, Bogotá D.E., Colombia Iron Mountain A tiempo completo

    About the OpportunityAt Iron Mountain, we're committed to empowering our employees to excel in their roles. As a Learning and Development Manager, you'll play a critical role in designing, creating, and managing training programs that enhance employee skills and overall performance across the organization.Key Responsibilities:Training Lifecycle Management:...

  • Corporate Development Manager

    hace 1 semana

    Bogotá, Bogotá D.E., Colombia Operation Smile, Inc. A tiempo completo

    Job Title: Corporate Development ManagerOperation Smile, Inc. is seeking a highly motivated and experienced Corporate Development Manager to join our team in Latin America.Job Summary:We are looking for a skilled professional to lead our corporate development efforts in Latin America, focusing on building and maintaining strong relationships with key...

  • OFSAA Engagement Lead/Manager

    hace 4 semanas

    Bogotá, Bogotá D.E., Colombia Oracle A tiempo completo

    Job DescriptionJob Title: OFSAA Engagement Lead/ManagerJob Summary:We are seeking an experienced engagement management professional to lead our OFSAA solutions engagements. The ideal candidate will have a strong understanding of solutions, industry best practices, and multiple business processes within a product/solution family.Key Responsibilities:Deliver...

  • Tax and Accounting Manager

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia Pacifica Continental A tiempo completo

    Job Title: Tax and Accounting ManagerPacifica Continental is seeking a highly skilled Tax and Accounting Manager to join our rapidly growing team. As a key member of our team, you will be responsible for overseeing all facets of engagement and managing numerous engagements simultaneously.Key Responsibilities:Coordinate client and engagement team...

  • Digital Marketing and Community Engagement Specialist

    hace 1 semana

    Bogotá, Bogotá D.E., Colombia BruntWork A tiempo completo

    Job Title: Digital Marketing and Community Engagement SpecialistThis is a remote position that requires a skilled digital marketing and community engagement specialist to develop and implement comprehensive social media strategies for both the digital planner and podcast across various platforms.Responsibilities:Develop and implement social media strategies...

  • Training and Development Manager

    hace 4 semanas

    Bogotá, Bogotá D.E., Colombia Lenovo A tiempo completo

    Why Work at Lenovo?We are Lenovo, a global technology leader committed to delivering smarter technology for all. Our mission is to empower individuals and organizations to achieve their goals through innovative solutions and exceptional customer service.As a global company with a presence in 180 markets, we offer a unique opportunity to work with diverse...

  • Content Insights Manager

    hace 7 días

    Bogotá, Bogotá D.E., Colombia NBCUniversal A tiempo completo

    Job Summary:We are seeking a highly skilled Content Insights Manager to lead our Content Insights function for all Latin America. As a key member of the Strategy & Insights department, you will partner with the Director, Audience Insights and a team of Content Insights Coordinators to provide strategic recommendations to improve our audience performance...

  • OFSAA Engagement Lead/Manager

    hace 5 días

    Bogotá, Bogotá D.E., Colombia Oracle A tiempo completo

    Job SummaryAn experienced engagement management professional is required to deliver quality work products as part of customer engagement. The ideal candidate will have an understanding of solutions, industry best practices, and multiple business processes within a product/solution family.Key ResponsibilitiesOperate independently to deliver quality work...

  • Senior Social Media Community Manager

    hace 1 semana

    Bogotá, Bogotá D.E., Colombia Open English A tiempo completo

    Job Title: Senior Social Media Community ManagerOpen English, a leading online English learning platform in Latin America, is seeking a passionate and data-driven Senior Social Media Community Manager to build an engaged community around Open English and Open English Junior.Key Responsibilities:Develop and execute a comprehensive social media strategy to...

  • Social Media Content Manager

    hace 3 semanas

    Bogotá, Bogotá D.E., Colombia Somewhere A tiempo completo

    About the RoleWe are seeking a highly motivated Social Media Content & Marketing Manager to join our team at Somewhere. As a key member of our marketing team, you will be responsible for developing and implementing a comprehensive social media strategy that drives engagement, grows our audience, and supports our brand's overall marketing goals.Key...

  • Strategic Partnership Development Manager

    hace 1 semana

    Bogotá, Bogotá D.E., Colombia Oracle A tiempo completo

    Partner Recruiting and Development ManagerOracle is seeking a seasoned professional to build and maintain strategic relationships with key business partners.Collaborate with cross-functional teams to identify and develop new partnership opportunities.Evaluate potential partners based on market reach, technical capability, and business alignment.Develop and...